Bjelin unveils Contrast Collection

HomeNewsBjelin unveils Contrast Collection

BjelinHannover, Germany—Bjelin has launched the carefully curated Contrast Collection, designed to celebrate the distinct characteristics of Spačva oak. The new hardened wood range was created through the fusion of technology and ageless craftsmanship and suits both residential and heavy-traffic commercial environments.

“We recognized the opportunity to craft a more dynamic floor by leveraging our existing colors and creating stark contrasts,” said Emanuel Lidberg, head of design at Bjelin. “Drawing on our Scandi-inspired palette, the Contrast Collection makes a statement while blending harmoniously with our Hardened Wood 3.0 range.”

Utilizing its access to a state-of-the-art R&D department via Välinge Innovation, Bjelin said it has pioneered a cutting-edge approach to enhancing wood’s natural structure. Due to the Woodura technology empowering the hardened wood floors, it was possible to employ a sophisticated array of nine precision-engineered brushes to seamlessly integrate contrasting pigments into the surface, highlighting the natural grain of the oak.

Woodura is said to make hardened wood floors 3x stronger than traditional engineered wood options, with enhanced resistance to water and dents. Paired with the leakproof 5G Dry floor locking system, the floors offer lasting durability and boast a superior class 33 pro matt lacquer—Bjelin’s toughest to date.

The floors, made with European, FSC-certified wood from Croatia, are available in an XL format and a Nature grading. They are suitable for residential and commercial design.

Must Read

WFCA announces next cohort for SEAL Leadership Academy

Dalton—The World Floor Covering Association (WFCA) announced the upcoming session of its highly acclaimed SEAL (Seeking Excellence As Leaders) Leadership Development and Certification Program,...

Ecore Athletic enhances Performance collection

Lancaster, Pa.—Ecore has expanded its Ecore Athletic portfolio with the introduction of Performance Motivate Plus, a product engineered for functional, selectorized strength, free weight...

Fulton Market Design District preparing for Design Days events

Chicago—Fulton Market District will once again welcome top design professionals and enthusiasts to enjoy product launches, exhibits and events from June 10 - 12,...

HQ Living partners with Buckwold Western

Saskatchewan—HQ Living, a leader in home comfort innovation, announced its partnership with Canada-based Buckwold Western, making its premium carpet cushions more accessible to Canadian...

Inspiring messages from floor covering installers

Spoiler alert: This article will not be reflective of my own personal thoughts, ideas or experiences. In recognition of May being “National Skilled Trades...

A glimpse into the Floor & Decor playbook

I recently had the opportunity to attend a private press tour of the first Floor & Decor location within New York’s five boroughs (see...
Some text some message..
X