Mohawk Group launches visualization experience

HomeCommercialMohawk Group launches visualization experience

Calhoun, Ga.—Mohawk Group officially debuted Personal Studio, styled p.s., an interactive visualization platform that allows designers to create custom flooring solutions for any and every contract project.

According to the company, the system is the first of its kind as a single, consolidated carpet personalization design tool that can seamlessly handle every soft surface construction type. Equally important is the ability of p.s. to offer real-time rendering of the carpeting during the recoloring process.

P.s. is the latest addition to Mohawk Group’s Best of NeoCon Gold award-winning suite of visualization tools. The platform was previewed last month at the DesignFWD virtual summit during a demonstration and question-and-answer session.

P.s. helps customers to create their own paths to better design with more options for personalizing products, giving them all the assets they need for visualizing and specifying commercial flooring,” said Framarz Mistry, director of design technology for Mohawk Group. “With p.s., the process to order samples of your personalized flooring starts with a single click. Our customers and their dedicated account executives can track the progress of their designs and samples from start to finish in real time.”

Personal Studio’s user-friendly functionality allows specifiers to personalize Mohawk Group and hospitality brand Durkan’s running line flooring products with enhanced coloring capabilities. The system also allows users to visualize these same products in multiple room scenes and installation patterns.

The program’s 3D virtual environments is said to enable designers to more accurately scale flooring products and shadows as a realistic simulation for visualization purposes. Streamlined workflows designed specifically for Mohawk Group mean that users no longer have to toggle between different programs to create their designs for multiple spaces and product types, as they are now under the p.s. umbrella.

According to the company, P.s. offers one of the industry’s fastest visualization results possible to cater to the tailored needs of clients. Everything from room scene visualizations to photo-real simulations provide more flexibility so that customers have the option to choose between digital and physical samples. The digital assets produced through p.s. can be used in standard CAD drawings and 3D visualization software. This not only makes the specification process more streamlined and turnkey but more sustainable as well.

“This investment in customer solutions represents an exciting new chapter for Mohawk Group and Durkan as we take our commitment to industry-leading design visualization technology to new levels,” said Mike Gallman, president of Mohawk Group. “We invite the design community to reach out to us for a one-on-one demonstration of this game-changing technology to see how we can work together to streamline their next design project.”

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