Tue.Aug 11, 2020

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Mohawk expands Pergo Extreme

Floor Covering News

Calhoun, Ga.—Mohawk is expanding its Pergo Extreme rigid vinyl flooring line with the debut of the Wood Fundamentals collection. Recently launched, Wood Fundamentals is Made in the USA and features 10 realistic wood looks and worry-free performance. “Wood Fundamentals provides specialty retailers another solution for shoppers looking for Pergo, the leading flooring choice for today’s modern, busy families,” said John Sommers, Mohawk’s president of resilient.

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Introducing Mosa Canvas: Subtle, Versatile, Tactile Porcelain Tile

Rubble Tile

The Dutch tile makers at Mosa are well known for sustainable practices and innovative designs. Now, they’ve introduced a new porcelain tile collection created to enrich a space through its tactile relief and soft, organic character. These tiles are also hardwearing and functional, especially fit.

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Creating Your Space, MeasureSquare introduce flooring calculation tool

Floor Covering News

San Rafael, Calif.—Creating Your Space and MeasureSquare have partnered to support flooring dealers and their customers with a new Measure It calculation tool. The companies collaborated to create a custom interface leveraging MeasureSquare technology designed to simply and accurately estimate the amount of flooring material needed for a home. This tool accommodates virtually any room type, the company said, including stairs, and calculates for all major flooring types—carpet, tile, hardwood and

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Radio Stone Update -- August 12, 2020

Stone Update

Hard-Surface Imports Up in June; KBIS, Xiamen Stone Fair Updates; more.

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Bamboo & Cork: Repositioning in a waterproof world

Floor Covering News

By Reginald Tucker. Wellmade’s HDPC bamboo offerings showcase the latest colors and textures, including wire-brushed finishes. LVT, along with its various iterations , has led the flooring industry in terms of dollar and volume growth as well as its share of the retail showroom space. That’s due in large measure to the well-documented waterproof attributes LVT, WPC and SPC products provide.

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Register for Coverings Connected: August 26

Ceramic Tile Education Foundation

Have you registered for your August dose of Coverings Connected ? If not, time to do so! It takes place August 26, 2020, and includes three outstanding presentations. More details below.

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Flooring dealers shatter market’s expectations

Floor Covering News

By Ken Ryan. Sales at O’Krent’s in San Antonio were trending up in May and June, largely on the strength of robust consumer confidence. Seemingly undaunted by the COVID-19 virus that has spread even to rural areas across the U.S. , scores of specialty floor covering retailers continue to report above-normal sales activity—and, in some cases, record-setting performances.

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Top tips to creating better video content

Floor Covering News

By Nicole Murray. Video marketing is key in today’s digitally-driven world. In today’s tech-dependent world, businesses are utilizing various electronic/digital tools to engage with consumers and generate brand awareness. One of those technologies is video. Thanks to advanced cell phone technologies as well as GoPro devices along with traditional video recording equipment, businesses have many tools at their disposal.

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My Take: Kudos to the National Floorcovering Alliance

Floor Covering News

By Steven Feldman. In a time when floor covering events are being canceled, postponed or switched to a virtual format, one organization in six weeks will be taking a leadership role in this industry and staging its fall event as planned. Well, maybe not completely as planned, but with the requisite modifications to ensure the utmost of safety precautions.

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Accessories: A plethora of profiles at retailer’s disposal

Floor Covering News

By Megan Salzano. Trims, moldings and vents are the unsung heroes of most flooring projects. Providing the finishing touch to any installation, accessory products are what truly makes for a satisfied customer. However, the plethora of profiles available in the market—while helping to make it easy for a consumer to easily match their flooring—can sometimes be daunting for dealers looking to be successful with the category.

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