Mon.Aug 01, 2022

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Daltile launches new quartzite products

Floor Covering News

Dallas, Texas—As part of its Summer 2022 launch, Daltile is now offering two new natural quartzite products. The extra-large slab Caldera Blue and White Pearl products are mined in Brazil. “In the stone category , natural quartzite remains one of stone’s hottest offerings,” said Roy Viana, director of natural stone and slab for Daltile. “Natural quartzites feature the luxurious look and feel of marble with all of the benefits of greater durability and hardness.

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Artworks, By Original Style, Recreates and Modernizes Classic Tile

Rubble Tile

Artworks was the first tile collection created by Original Style back in 1986.

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WFCA plans for fcB2B Annual Meeting

Floor Covering News

Nashville, Tenn.—Lewis Davis, senior director of technology and research, World Floor Covering Association, announced the formal plans for the fcB2B Annual Meeting, to be held here September 19-21 at the Embassy Suites Hotel located adjacent to the Nashville International Airport. According to Davis, the annual meeting is where the industry comes together to focus on continuing to optimize the EDI Standards for the flooring industry and work toward increased adoption.

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Taylor launches Alpine adhesive

Floor Covering News

Dalton, Ga.—Taylor’s newest addition to its extensive line of adhesives is Alpine—an unlimited moisture vapor barrier urethane wood flooring adhesive. According to the company, Alpine combines high elastomeric properties, unlimited moisture protection and sound control up to 63 IIC, 62 STC, making it Taylor’s all-in-one urethane installation solution.

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How video can humanize your brand in 2022

Floor Covering News

( This article on video marketing was originally published on Hubspot.com. It has been edited for style and content.). One of the main things we’ve learned during the COVID-19 pandemic in regards to how people consume content is that they want to be entertained in different ways. Consumers want the convenience of being able to consume content where they spend the most time, and on their own terms.

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Mapei appears on A&E’s ‘Zombie House Flipping’

Floor Covering News

Deerfield Beach, Fla.—Mapei recently teamed up with the Zombie House Flippers on A&E’s popular home-remodeling show “Zombie House Flipping” to turn an Orlando, Fla., property into a beautiful residence. Logan Reavis, technical services manager for Mapei, provided technical assistance both off and on-camera. “The show notes called this house ‘3,000 square feet of hell’,” Reavis said.

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Unilin introduces Comfort Core technology

Floor Covering News

Waregem, Belgium— Adding to its already impressive portfolio, Unilin Technologies and Pelican Creations Home developed Comfort Core technology, which has already been utilized by many suppliers. According to the company, Comfort Core technology integrates a soft “comfort” layer underneath the top layer(s) of resilient products in order to upgrade the sound characteristics of the floor while also improving the ergonomics and walking comfort.

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