Fri.Nov 30, 2018

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Ceramic state of the industry: On the heels of a strong year, suppliers brace for change

Floor Covering News

November 26/December 3, 2018: Volume 34, Issue 12 By K.J. Quinn The ceramic tile industry can best be described as a two-sided coin: one side shows a business thriving from a healthy economy and consumer preferences trending toward floors resembling or made from natural materials; but on the flip side, a projected decline in […].

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2018 Ornament Gift Guide for Everyone on Your List

Freshome Design & Architecture Magazine

We hope you like the products we recommend. Just so you are aware, Freshome may collect a share of sales from the links on this page. If you’re looking for a classic holiday gift to give, ornaments are a treasured gift giving idea. An ornament is a gift that ties right into the season; it makes a great memento of holidays past and fits in with popular holiday decorating styles.

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Laticrete looks to pull out all the stops at TISE 2019

Floor Covering News

November 26/December 3, 2018: Volume 34, Issue 12 By Nicole Murray Laticrete is preparing to showcase its breadth of products at The International Surface Event (TISE) 2019 in Las Vegas. Following is a preview: Laticrete Strata_Heat is an electric radiant floor heating system designed to go under tile and stone flooring. The system uses […].

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6 Easy Ways to Update Your Christmas Decorating

Freshome Design & Architecture Magazine

Update your Christmas decorating with on-trend gold accessories. Image: Williams Sonoma Home We hope you like the products we recommend. Just so you are aware, Freshome may collect a share of sales from the links on this page. We live for Christmas decorating. The planning and preparation for this special day is part of the magic of the season. With so many events and details to handle, it’s easy to reach for the same decorations every year.

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Mini Christmas Tree Decor That Make A Whole Lot Of Sense

Trendir Magazine

Christmas time is one of the best times of the year not only because it brings family together on a more often basis but because decorating the home becomes a whole lot more elaborate. While most of us love having one big Christmas tree as part of the living room, others have multiple ones throughout the home, though this year, the biggest trend for Christmas is- mini Christmas trees.

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Marketing mastery: Proceed with caution when purchasing leads

Floor Covering News

November 26/December 3, 2018: Volume 34, Issue 12 By Jim Augustus Armstrong The importance of lead generation can’t be overstated in today’s age of online marketing. But beware—not all lead-generation systems are created equal. Case in point is HomeAdvisor, which is being sued by a group of eight home-improvement companies. The city of San […].

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Fiber Art Inspiration

The Perfect Bath

A serendipitous visit to The Aldrich Museum of Contemporary Art in Ridgefield, CT (encouraged by a friend who is a volunteer in the education department there) reminded me that wonderful exhibitions can hide in plain sight — in this case, practically in my backyard. What awaited me: a transplanted version of the artist Helen Hernmarck’s weaving studio, including an image of her spectacular wool wall.

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Resilient: Suppliers raise the bar on surface protection

Floor Covering News

November 26/December 3, 2018: Volume 34, Issue 12 By Lindsay Baillie A floor’s design is only as good as its protective wear layer. A consumer can love the look of her new floor, but if that floor starts to show scratches and scuffs, she won’t be in love for long. To keep floors looking newer […].

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Lessons learned: Monitor performance, generate better results

Floor Covering News

November 26/December 3, 2018: Volume 34, Issue 12 By Tom Jennings Store owners and managers, this one’s for you. In my experience in consulting retailers on a national basis, I get the opportunity to observe a large and varied amount of sales personnel in action. One glaring observation I have noticed is most of […].

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Lisbiz strategies: Fighting fiery situations with cool temperament

Floor Covering News

November 26/December 3, 2018: Volume 34, Issue 12 By Lisbeth Calandrino The other night a friend and I were having dinner at a local restaurant. All of a sudden, I hear a male customer yelling at the top of his lungs: “I’ve been insulted by the waitress; I don‘t have to take this!” He kept […].

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Wood: Ark Floors sets its sights on strengthening the brand

Floor Covering News

November 26/December 3, 2018: Volume 34, Issue 12 By Reginald Tucker Ark Floors is doubling down its efforts to build capacity, expand its product offering and develop customized programs for its customers. The goal, according to Ed Goldberg, national sales and operations manager, is to fortify its position with distributor partners around the country […].

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Marketing Online: Best way to generate reviews? Just ask

Floor Covering News

November 26/December 3, 2018: Volume 34, Issue 12 By Reginald Tucker In this modern age of social media, it has become increasingly important for specialty retailers to effectively engage with consumers online. This not only applies to executing digital marketing initiatives relative to lead generation at the start of the product research phase, but also […].

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DMX Plastics tackles moisture issues

Floor Covering News

November 26/December 3, 2018: Volume 34, Issue 12 By Lindsay Baillie DMX Plastics manufactures dimpled underlayments used primarily in applications where moisture is a problem. The company first started manufacturing dimpled membranes used to protect foundations from water in 2004, and then expanded its portfolio to include flooring underlayments. “Our knowledge in protecting concrete foundations […].

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Brick manufacturer utilizes technology to promote brick selection

Floor Covering News

Novi, Mich.—Meridian Brick has launched a visualizer tool that allows users to compare different brick styles and colors to create custom residential and commercial designs. Created by Chameleon Power, the tool helps customers to visualize brick, roofing and trim on pre-made home scenes. The visualizer allows customers to select from a variety of Meridian Brick collections […].

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