Tue.Dec 01, 2020

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Innovations emerge in waterproof protection

Floor Covering News

By Reginald Tucker. COREtec’s Minerva. As the waterproof category continues to rapidly expand, suppliers are employing various methods and technologies to differentiate themselves from the pack. Following is a sampling of the different innovations, processes and features suppliers are incorporating in their waterproof products to offer consumers added protection against moisture incursion.

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Enjoy Your Outdoor Space All Year Long with this Backyard Remodel ‘How-To’

Cement Style

Our backyard has become an extension of our home living routine and we’re spending more time living and entertaining on our decks and patios. As we head into the colder weather months, interest is increasing in extending outdoor living because it is a safer option. It’s no wonder that backyard home improvement projects are surging. So, when Chelsea Foy from Lovely Indeed shared her gorgeous backyard patio remodel reveal and installation ‘how-to,’ we thought the timing cou

Outdoor 98
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Rubble Tile Showroom New Hours and COVID Update

Rubble Tile

One thing the pandemic has done is influenced how much time we spend at home. That also means many households and individuals are focusing their attention on their living spaces. There has been a marked uptick in home remodeling and home services in general in.

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Enjoy Your Outdoor Space All Year Long with this Backyard Remodel ‘How-To’

Cement Style

Our backyard has become an extension of our home living routine and we’re spending more time living and entertaining on our decks and patios. As we head into the colder weather months, interest is increasing in extending outdoor living because it is a safer option. It’s no wonder that backyard home improvement projects are surging. So, when Chelsea Foy from Lovely Indeed shared her gorgeous backyard patio remodel reveal and installation ‘how-to,’ we thought the timing cou

Outdoor 52
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Flooring industry pays tribute to Dave Gheesling

Floor Covering News

Dave Gheesling, co-founder of the FEI Group, who passed away unexpectedly on Nov. 11 at the age of 53, left an indelible mark on the legions of flooring professionals who considered Gheesling a treasured friend. Following are tributes and personal remembrances. Andy Hogan, FEI Group. Reflecting on the formation of the group, Andy Hogan, co-founder and COO of FEI Group , said, “Manufacturers were growing in size and consolidating, leaving the flooring contractors to unite and carve their own path

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Enjoy Your Outdoor Space All Year Long with this Backyard Remodel ‘How-To’

Cement Style

Our backyard has become an extension of our home living routine and we’re spending more time living and entertaining on our decks and patios. As we head into the colder weather months, interest is increasing in extending outdoor living because it is a safer option. It’s no wonder that backyard home improvement projects are surging. So, when Chelsea Foy from Lovely Indeed shared her gorgeous backyard patio remodel reveal and installation ‘how-to,’ we thought the timing cou

Outdoor 52
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How to unleash your sales talent

Floor Covering News

(First of two parts). By Jim Augustus Armstrong. “If 10 people walk into your store, how many buy?”. “If I’m personally doing the sale, it’s probably six or seven out of 10,” he replied. “But for the rest of my team, it’s probably three or four out of 10.”. I run into this issue fairly often when working with flooring store owners. The owners have closed-sale averages that are significantly higher than that of their sales team.

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10 strategies to build business during the holidays

Floor Covering News

By Lisbeth Calandrino. I was speaking with my next door neighbor recently about what she was serving for Thanksgiving. She told me she had enough points at one of her favorite grocery stores, so she could get a free turkey. However, to get the turkey, she had to spend $250 the previous month. That got me thinking about something similar we did about 30 years ago when I was in retail; if you spent $2,000 in October or November, we would give the customer a coupon for a free turkey.

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Carpet: Suppliers up the ante on color, performance

Floor Covering News

By Ken Ryan. No longer content with beiges and grays, consumers today are demanding more color choices in their carpet. Mills are fulfilling that desire with innovations that create bold statements in broadloom and rugs. Following are some of the standout carpet innovations of 2020. 1. ANDERSON TUFTEX. Colorpoint Platinum technology. AT’s most advanced broadloom tufting technology, Colorpoint Platinum, opened new doors for the brand to create truly elevated styles.

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Suburban shift for home construction continues into Q3

Floor Covering News

Washington, D.C.—A trend of higher demand for housing in lower-density areas reported in the second quarter NAHB Home Building Geography Index (HBGI) has persisted into the fall, as single-family and multi-family construction continued to over perform in lower-cost markets like suburbs and exurbs. The third quarter HBGI revealed a suburban shift for consumer home buying preferences in the wake of the COVID-19 pandemic is accelerating as telecommuting is providing individuals more flexibility to