Mirage celebrates annual Spirit Award winner

HomeFeatured PostMirage celebrates annual Spirit Award winner
Front row from left to right: Derr’s Jim Mahaffey, Rick Holden and Mike Bivona, and Mirage’s Chris Thompson. Back row from left: Mirage’s Brad Williams and Pierre Thabet, Derr’s Don Lefebvre, Mirage’s Jean-Pierre Thabet, and Derr’s Ray Donachie and Ray Rucier.

Saint-Georges, Quebec, Canada—Mirage presented its annual Spirit Award at a special event held during the 2020 International Surfaces Event in Las Vegas, Jan. 28. The award recognizes a Mirage distributor who has demonstrated outstanding performance in the previous year.

Derr Flooring, a Mirage distributor of 13 years, received the President’s Award for having the highest sales increase percentage for 2019. This is the sixth Spirit Award for Derr Flooring since 2007, a testament to their determination, dedication and unwavering support in enabling Mirage to remain the top-quality brand in the United States.

“Mirage has become a best-in-class brand thanks to the passion and dedication of our people and partners,” said Pierre Thabet, president of Boa-Franc which manufactures Mirage flooring. “It’s important for us to recognize the ongoing efforts of Derr Flooring Co., who day-in and day-out help our brand succeed. In an environment that is growing ever more complex, it’s a never-ending challenge to excel—and to keep that pole position as successfully achieved by Derr Flooring Co. That’s why we strongly believe in celebrating the strengths and achievements of all our partners.”

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