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Retailers React: How were business sales in the first half?

Floor Covering News

This week we asked: How were business sales in the first half? ” —Palmer Johnson Johnson Floor & Home Tulsa, Okla. “Despite the uncertainty of the markets, interest rates and the housing outlook, we have maintained a slight increase over this time last year. Surprisingly, our cash-and-carry business is up.”

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5 tips to overcoming sales objections

Floor Covering News

If you’ve worked in sales, you’ve probably heard all the typical objections: “It’s too expensive.” “I Even responses like: “I’m just looking” or “Let me think about it” serve as a warning sign that you’re probably going to lose the sale. I saw the same product cheaper at the store down the street—can you match it?”

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Flooring retailers prove naysayers wrong once again

Floor Covering News

A case in point is Tulsa, Okla.-based Carnino cited an infusion of sales talent “who are driven and always working to improve their sales” with contributing to the success in 2023. The increase is partly due to higher ticket sales. We were anticipating a down year,” said Penny Carnino, COO.

Flooring 105
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Retailers React: What will be your major areas of interest in 2023?

Floor Covering News

We want to make sure the before, during and after sales experience meets each customer’s obtainable expectation. Penny Carnino, Grigsby’s Carpet, Tile & Hardwood Tulsa, Okla. Our major area of emphasis will be the customer experience. We are going to make a renewed effort to make sure each customer experience is the best it can be.

Tulsa 98
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Lessons learned from turning down business

Floor Covering News

I learned to identify red flags early during the sales process. If we have a customer that continually has items they try to add on to a job that was bid—or the scope changes and the customer won’t do change orders—it’s time to re-evaluate whether it’s worth continuing doing business with them,” said Penny Carnino, COO of Tulsa, Okla.-based

Tulsa 111
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Credit: How and when to promote financing

Floor Covering News

“Initially mention the credit programs after a solid introduction has been made and then continuously talk about it often during the sale so it is top of mind,” said Eric Wooten, director of retail sales, Johnson Floor & Home Carpet One, Tulsa, Okla. Promote financing in your ads. Emphasize affordability.

Tulsa 75
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Daltile names Statements Dealer advisory board

Floor Covering News

“The Statements Elite Daltile Dealer Program is an exclusive Daltile program geared to the top dealers throughout the United States,” said Patrick Warren, vice president of residential sales, dealer, and showrooms for Dal-Tile Corporation. “In Penny Carnino, Grigsby’s Flooring (Tulsa, Okla.). Dan Huffman, Tile Expo, Inc.