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Industry disrupters 2024: Internal factors, external forces upend status quo

Floor Covering News

PureGrain is said to offer greater color clarity (5x more compared to traditional film products, the company said), embossed texture dimension, enhanced abrasion properties and is designed with 35 unique planks. retail sales often experience a noticeable dip during election years, as consumers curtail discretionary spending.

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Product Innovations

CTDA's Tiledealer Blog

Urban Wood is characterized by its through-color porcelain body combined with an incredibly realistic wood-look surface, created by cutting-edge High Definition Graphic (HDG) Technology. LATICRETE has added eight bright and exhilarating additive colors to its LATICRETE® SPECTRALOCK® Dazzle line. www.florim.com. www.laticrete.com.

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