Floor Covering News

OCTOBER 24, 2023

Calhoun, Ga.—Mohawk is amplifying Momentum Roadshow in 2024 by featuring an expanded offering of innovations and respected brands. Sister company Daltile will join five of the seven stops beginning in Atlanta on Thursday, Jan. 4. “As the leader in the tile industry for over 75 years, Daltile shares in our commitment to provide retailers with industry-leading, high-quality products and exceptional customer service,” said Kelli Widdifield, Mohawk’s senior vice president of marketing.

Atlanta 52

Atlanta Dallas Washington Chicago 52

Floor Covering News

OCTOBER 24, 2023

New York—Broadlume, a leader in flooring technology , announced the launch of its Digital Retailing program. This new program aims to bridge the technological gap between manufacturers and retailers, improving how they work together to sell flooring. Simply, Digital Retailing is technology that enables shoppers to complete most of the transaction online and finalize it in a showroom.

New York 105

New York Sales Resources Industry 105

Floor Covering News

OCTOBER 24, 2023

Refined is a new PVC-free hard surface offering reminiscent of both rigid core and laminate flooring. The TruCor brand from The Dixie Group is solely focused on providing its retail partners with the best waterproof flooring in the market. With that lofty goal in mind, the company recently unleashed its new TruCor Refined flooring with a bevy of new benefits for today’s retail store owner—and a rather unique, PVC-free construction.

Colorado 98

Colorado Products Flooring Colors 98

Floor Covering News

OCTOBER 24, 2023

Dalton—The World Floor Covering Association (WFCA) released a new “Tuesday Tips” this week. In the series, WFCA experts presents short video tips for improving customer service and optimizing staff performance. In the end, it’s all about understanding the importance of being 1% better than your competition. In this week’s “Tuesday Tips,” Tom Jennings, training expert, shares his experience that a majority of flooring buyers are highly influenced by sellers who show them what is pos

Video 59

Video Training How To Flooring 59

Floor Covering News

OCTOBER 24, 2023

Henderson, N.C.—Versatrim’s Quick Ship Program offers 60 quick ship colors in seven trim profiles, ready to ship the next business day. “We value your business and continued loyalty and would like the opportunity to introduce our Quick Ship Program to you,” the company said. Versatrim offers seven trim profiles in 60 stock colors ready to ship next business day with no minimums: SlimTrim 3-in1 Molding VersaEdge (PVC) T-Molding (MDF) Reducer (MDF) End Cap (MDF) Quarter Round (MD

Colors 52

Colors Products Flooring 52

Floor Covering News

OCTOBER 24, 2023

Alexandria, Va.—The North American Laminate Flooring Association (NALFA) convened its annual fall meeting here. Industry leaders, including Cali, Classen Group, Kaindl Flooring, Kronospan USA, Mannington Mills Inc., Mohawk Industries, Shaw Industries Group, Inc., Swiss Krono USA and other leading organizations, gathered for a three-day event aimed at advancing initiatives within the category.

Meeting 52

Meeting Industry Trends Flooring 52