Floor Covering News

JANUARY 3, 2024

Dalton—Shaw Floors, flagship residential brand of Shaw Industries , has announced its new 2024 Phase I soft surface and hard surface introductions. Soft surface The carpet introductions feature innovative and budget-friendly twists on classic styles. New offerings can be found in the Simply the Best Values collection, the new Classics collection, the performance-driven Pet Perfect and Pet Perfect+ collections and the colorful Anso Colorwall collection.

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JG Kitchens

JANUARY 3, 2024

I asked interior designers across the country for the wellness-enhancing products they anticipate specifying heavily in 2024 for both their kitchen and bathroom projects. These are the products they've found especially popular with clients in 2023 and expect to sell even more in the new year. The post Design Pros Share 2024 Kitchen & Bath Wellness Product Predictions comes to you courtesy of Jamie Gold, CKD, CAPS, MCCWC, Wellness Design Consultant and Author.

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Floor Covering News

JANUARY 3, 2024

Oberlin, Ohio—The Natural Stone Institute (NSI) has selected Blake Christensen (Valley View Granite) to join the association’s executive committee as board secretary. “I am excited to announce that I have appointed Blake Christensen to the NSI board executive committee,” said Katie Jensen (Triton Stone Group), NSI board president. “Blake has been very involved with our education program, committing his time to educate those in our industry.

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Floor Covering News

JANUARY 3, 2024

Flooring retailers like Raffi Sarmazian of Sarmazian Brothers Flooring forecasts an improving economic climate as interest rates decline. F looring retailers are gearing up for a new calendar year in much the same manner as they did a year ago: with some trepidation about the economy but ready to seize opportunities wherever they may arise. That approach served dealers well in 2023 as they adroitly navigated around and through an obstacle course of inflation, high interest rates and slowing reta

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Floor Covering News

JANUARY 3, 2024

Calhoun, Ga.—As part of Mohawk’s renewed focus on sustainability throughout its wood lines, every square foot of RevWood and TecWood sold will contribute to the replanting of the nation’s forests. “The market for sustainable products is now undeniable,” said Seth Arnold, Mohawk’s vice president of marketing, hard surface. “Consumers expect brands to take a stand and provide environmental alternatives, and millennials see companies who showcase sustainable products as more innovative and trustwor

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Floor Covering News

JANUARY 3, 2024

Taylor Swift’s impact spans beyond music; it’s a testament to strategic branding and connecting authentically with an audience. Her tour earnings and global demand speak volumes about her approach, one that businesses can emulate for success. In fact, Harvard is offering a course on the “Taylor Swift Effect” and how to build your business. Swift’s ability to forge genuine connections with fans highlights the power of personal branding.

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Floor Covering News

JANUARY 3, 2024

(Part 2 in a series) In the adrenaline-pumping world of skydiving, we know that the best time to plan for an emergency isn’t as you’re hurtling towards the earth at 120 MPH—it’s long before you ever climb aboard the plane. The same principle holds true in the high-stakes realm of flooring. With that in mind, let’s walk through the “Emergency Procedures” every flooring retailer should have in place.

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