Floor Covering News

AUGUST 11, 2023

Accessories like moldings and adhesives are not just impulse buys to complete the flooring sale. Rather these products provide RSAs with the ability to close the sale and boost profits at the same time. The good news is the flooring industry is awash with suppliers boasting the latest “add-ons.” Some recent introductions: Ardex/TLT 700 Ardex TLT 700 is a one-component, mildew resistant, multi-purpose, hybrid adhesive and neutral curing sealant that hardens in reaction with moisture.

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Kitchen and Residential Design

AUGUST 9, 2023

Choosing the right material for your roof is crucial for various reasons. It impacts energy efficiency, durability, and maintenance requirements, all of which contribute to the performance and longevity of your home. Taking the time to research and consult experts will ensure that you select a roofing material that not only complements the aesthetics of your house but also provides protection and functionality for years to come.

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Realstone

AUGUST 11, 2023

H1: The Beauty of Stone: An Introduction The allure of a stone fireplace goes beyond mere aesthetics; it’s about connecting to nature and a time-honored tradition of craftsmanship. Fireplace stone has been used for thousands of years, its raw elegance captivating our senses and adding warmth to our homes. The natural patterns, colors, and textures found in stone make it a unique and remarkable material.

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JG Kitchens

AUGUST 9, 2023

What my parents' generation knew, (like those before and afterward), is that there are many benefits to owning a home, both financial and not. That's why I'm so passionate about young parents being able to become homeowners today too. Here's what the experts I interviewed had to say about why, and how, to achieve this. The post Here’s How Gen Z Can Become Homeowners (And Why They Should) comes to you courtesy of Jamie Gold, CKD, CAPS, MCCWC, Wellness Design Consultant and Author.

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Floor Covering News

AUGUST 10, 2023

Every two weeks, FCNews seeks out flooring retailers across the country to offer their advice on hot topics of the day. This week we asked: Which segment of your business is faring best? Here are their responses: “Residential replacement/remodel and custom homes are fueling our business. We also are seeing an uptick in Main Street commercial.” —Don Cantor, Lake Chelan Interiors Lake Chelan, Wash. “We are 90% residential remodel, but surprisingly our builders that were projectin

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Life of an Architect

AUGUST 6, 2023

So you are thinking about starting architecture school or looking to study architecture. Well, no matter your situation; we’ve got you covered today with all the introductory info in Episode 131: Starting Architecture School Part 1. The post Ep 131: Starting Architecture School Part 1 first appeared on Life of an Architect. Continue reading Ep 131: Starting Architecture School Part 1 at Life of an Architect.

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Onfloor Technology

AUGUST 9, 2023

Are you tired of looking at your dull, cracked concrete surfaces? Don't worry! With the right concrete resurfacing options, you can transform your old, worn-out concrete into a stunning and durable surface that will impress anyone who sets foot on it.

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Floor Covering News

AUGUST 9, 2023

Cartersville, Ga.—Shaw Contract unveiled StudioOne , a customized and curated suite of design services. StudioOne provides expert guidance—both in-person and virtual—from inspiration and DIY design tools to one-on-one design support. A comprehensive solution for interior designers, flooring contractors and facilities professionals, StudioOne aims to save clients time and keep project costs down.

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Floor Covering News

AUGUST 9, 2023

Dalton—The World Floor Covering Association (WFCA) has partnered with Tomorrow’s Workforce Coalition, an alliance comprising over 500 trade associations, professional societies, businesses and employers from more than 40 industries. The primary goal of this alliance is to advocate for the passage of the Freedom to Invest in Tomorrow’s Workforce Act (S. 722 / H.R. 1477).

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Floor Covering News

AUGUST 8, 2023

Rick Oderio of Conklin Bros. said credit scams are usually easy to spot, adding dealers need to exercise common sense. F looring retailers are on heightened alert as a familiar credit scam continues to proliferate, swindling dealers out of an estimated hundreds of thousands of dollars in lost revenue and materials within the past two years. In fact, some dealers have been ripped off multiple times.

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Floor Covering News

AUGUST 7, 2023

J ust a few years ago, I remember arriving at work for a second-shift position, walking into my office to discover this weird white box with a screen sitting on my desk. On the screen was a sticky note that read: “This is our new DOS system, learn it.” No instructions, guidance or even a book to review to help me understand what I was getting myself into.

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Floor Covering News

AUGUST 10, 2023

A ccording to an article on Realtor.com, more than 30% of homeowners cited their old flooring as the thing they dislike most about their homes. Moreover, the survey—conducted by LightStream, the online lending division of SunTrust Bank—stated that 73% of homeowners were planning some type of improvement project. It’s a safe bet that new floors will be high on many home improvement to-do lists.

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Floor Covering News

AUGUST 7, 2023

Dalton— August 8, 1988 is a special date in Novalis Innovative Flooring history, marking the anniversary of the first container of LVT to leave China bound for the United States. In the 35 years since, the global flooring manufacturer has taken its place as a leader in the flooring industry. Novalis now boasts 50 export destinations across six continents, with the Wu family still at the helm.

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Floor Covering News

AUGUST 8, 2023

[link] There’s a good reason Longboards remains a Cali classic and a top-selling collection. (Actually, several good reasons.) This favorite Cali Vinyl line features colors made for effortless designing , with shades and textures inspired by driftwood, sand and other coastal influences. At 70 7/8 x 9, the longer/wider rigid core planks are also Cali’s biggest waterproof SKUs—delivering the best value per square foot.

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Floor Covering News

AUGUST 11, 2023

Tiffany Davis Bel Air, Md.—Specialty flooring supplier Spartan Surfaces, a subsidiary of Floor & Decor, recently named Tiffany Davis its new brand development manager. Davis, who brings more than 20 years of experience in marketing and branding—most recently with One Flor USA—will work closely with Spartan supplier relations vice president, Joey Lester, and the rest of his team, in overseeing product branding and market strategy from concept to introduction.

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Floor Covering News

AUGUST 11, 2023

Wauwatosa, Wis.—Bostik has named Leon Wink of Wolde Flooring, Madison, Ala., the winner of its 2023 Contractor Sweepstakes. Wink was awarded a new Harley-Davidson Forty-Eight motorcycle, which was on display at the 2023 NWFA convention as part of the Sweepstakes promotion. “I’ve never won anything—other than being blessed with my beautiful family,” said Wink, a longtime user of Bostik products , upon being presented with his prize by Bostik representative Briggs Sanders at the local

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Floor Covering News

AUGUST 9, 2023

A prospect who requests that you come to their home to give a flooring quote is the hottest of red-hot prospects. It’s a near 100% certainty that they are going to buy flooring. The only question is will it be from you or one of your fierce competitors? Let’s look at how to leverage this opportunity to create differentiation when you step into your prospects’ homes.

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Floor Covering News

AUGUST 8, 2023

Dalton—The World Floor Covering Association (WFCA) released a new “Tuesday Tips” this week. In the series, WFCA experts presents short video tips for improving customer service and optimizing staff performance. In the end, it’s all about understanding the importance of being 1% better than your competition. In this week’s “Tuesday Tips,” Tom Jennings, retail training expert, reminds us to always remember to talk about what the product does for the customer, not how it does it.

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Floor Covering News

AUGUST 7, 2023

Successful brands are found in every segment of business, from jewelry to cars to flooring—often with different go-to-market strategies. What these strong brands share, however, is a set of building blocks to achieve success, experts say. They value long-term relationships over short-term sales; they develop strong branding that is consistent and visually compelling; they understand the value of meeting customers’ needs; and they continually innovate to better serve their audience.

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Floor Covering News

AUGUST 7, 2023

B randing. It could be a retailer’s greatest asset on the sales floor. Walk into Best Buy and it’s not hard to walk out with a Samsung, Sony or LG television vs. something less familiar. But the flooring industry is somewhat unique in that it has few recognizable consumer brands. Over the years, Stainmaster, Armstrong, Karastan and Pergo were among the most recognized.

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Floor Covering News

AUGUST 9, 2023

A longtime friend, Gordon Miller, wrote a best-selling book titled, Quit Your Job Often and Get Big Raises! Unfortunately, this is so often what is happening in today’s world—and what employees feel they must do to get ahead. After 25 years of filling positions, we experience, firsthand, the trends and cycles in hiring weighed against candidate demands and expectations.

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Floor Covering News

AUGUST 9, 2023

Drew Hash, CEO of Southwind E arlier this year, industry veteran Drew Hash was named president of Southwind — adding CEO to his business card in May. This is Hash’s second stint at the helm of a flooring manufacturer, having served as president of Zickgraf Hardwood until its purchase by Shaw in 2008. Hash brings a wealth of experience to Southwind, having managed sales at Armstrong in the early 2000s as well as sitting atop Shaw’s hard surface category management for 15 years.

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Floor Covering News

AUGUST 7, 2023

T his month Mohawk kicks off a new marketing campaign to help its retail partners leverage the power of branding in conjunction with the advantages that come with domestic production. The campaign, dubbed “American Originals,” kicks off with the wildly popular RevWood line. Seth Arnold, vice president of residential marketing at Mohawk, said RevWood—which is made right here in America—is just the right product to kick off the campaign.

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