Don’t judge a book by its cover in sales
Floor Covering News
APRIL 24, 2023
T here’s a long-running flooring industry folk tale (it’s actually a true story) about a high-end retailer in New York City—ABC Carpet & Home—that was suspicious of a disheveled man roaming around the company’s flagship store on the famed Broadway strip. which is about 100 miles north of Sacramento, muddy boots and overalls are the norm.
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