Looking back: Don Finkell
Floor Covering News
AUGUST 6, 2021
I got it from an Indian tribe up in Wisconsin, the Menominees. It was some- thing the sales associate could tell people. All of those are checkoff programs where the industry pays some fraction, like a tenth of 1% of their sales into a program that then is used to advertise the entire industry. It’s like a transistor.
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