Floor Covering News
OCTOBER 10, 2023
Fredrik Alfredsson The company group that consists of Välinge Innovation and Bjelin has appointed Fredrik Alfredsson as global head of sales. In this role, he will have responsibility for the sale of all flooring products under the Bjelin brand. head office, supporting the sales team.
Floor Covering News
APRIL 5, 2023
Bjelin, Sweden—Bjelin has launched a new range of hardened wood floors with updated and improved colors, formats and technologies. The company has entered an exciting phase of growth and has expanded into new markets with more products to be launched throughout the year. The new hardened wood 3.0 New for the hardened wood 3.0
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Floor Covering News
DECEMBER 13, 2023
Sweden—Changzhou Chenglu New Materials became a Välinge 5G Dry licensee , and launched a collection of laminate products with increased waterproof technology. The company continuously develops and enhances its offering and ensures that its products are up to date with the help of market-leading technology.
Floor Covering News
JUNE 22, 2023
Viken, Sweden—Bjelin has launched a dynamic and versatile smaller size for its Hardened Wood flooring. The new size maximizes the use of wood and limits waste,” said Hannes Lindblom, sales and marketing director, Bjelin. The technology also allows for 10x more product to be produced from each log.
Floor Covering News
APRIL 9, 2021
Sweden—Bjelin, owned by Välinge majority shareholder, Pervanovo Invest AB, began construction of what the company said is the world’s largest wood flooring factory in Ogulin, Croatia. It is slated to be used for the production of flooring featuring Woodura surface technology under license from Välinge Innovation. “I
Floor Covering News
APRIL 20, 2021
Sweden—Välinge Innovation expanded its North American executive team. Ben Goodman joined as business develop manager, and Cheryle Mundy and Mark Machnicki were both appointed as sales managers. Mundy is experienced in consumer sales and will initially focus on Välinge Flooring sales and support in the East. “I
Floor Covering News
MARCH 13, 2023
A lot of people don’t know that we are Europe’s largest provider of white oak when you take into account the flooring and furniture products coming out of the Bjelin side of the business,” said Zach Adams, general manager, Välinge North America, Inc. Bjelin is an established company with factories based out of Croatia. out in the field.
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