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Sika, Merkrete conduct training at CTEF

Floor Covering News

Technical sales teams from Sika and Merkrete were on hand at at the Ceramic Tile Education Foundation’s (CTEF) headquarters recently to conduct tile-setting training. The post Sika, Merkrete conduct training at CTEF appeared first on Floor Covering News. Pendleton, S.C.—Technical

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Industry promotes online training initiatives

Floor Covering News

It’s no secret that retail training is critical to maintaining a competitive advantage in flooring. That certainly holds true during heady economic times but especially now when face-to-face training opportunities may be difficult to execute. Following is an overview of the various alternative training initiatives the industry offers.

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5 tips to overcoming sales objections

Floor Covering News

If you’ve worked in sales, you’ve probably heard all the typical objections: “It’s too expensive.” “I I saw the same product cheaper at the store down the street—can you match it?” Even responses like: “I’m just looking” or “Let me think about it” serve as a warning sign that you’re probably going to lose the sale.

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AHF Products opens design showroom in Texas

Floor Covering News

Plano, Texas—AHF Products celebrated the opening of a new design showroom here featuring a cross section of products representing its full portfolio of brands, including Bruce, Armstrong Flooring, Hartco, LM Flooring, Robbins, Parterre, tmbr, Hearthwood, Raintree and others. Many products are in stock and ready to ship.

Texas 40
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On3 aims to advance industry training, education

Floor Covering News

On3 offers micro-training modules that are said to help increase retention and ease trainee downtime. By Megan Salzano-Birch—For the construction and building industry , education and training have been areas of contention for years. That is where On3, a new mobile-first education and training platform, hopes to step in—and step up.

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Ceramic: Avoiding common pitfalls many RSAs encounter

Floor Covering News

Those challenges usually include labor, training, infrastructure and limited showroom real estate, to name a few. The biggest challenge for the dealer today is the shortage of skilled technicians to install ceramic tile,” explained Tony Wright, director of dealer sales, Dal-Tile. Another aspect of a successful tile program is training.

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STATS: Tile sales decline, comeback looms large

Floor Covering News

Continuing its downward trajectory, ceramic tile sales in 2020 experienced a low, single-digit decline in terms of overall dollar sales and similar declines in terms of volume. Ceramic tile sales in 2020 declined roughly 5%. of dollar sales for the gradually increasing hard surface market and 24.6% Imports vs. domestics.

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