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Waterproof flooring brands make a big splash in 2023

Floor Covering News

Produced in partnership with AHF Products’ manufacturing partner in Cambodia, the eye-catching, 20-SKU lineup comes in two formats: 7 x 60- inch planks (Oasis) and a beefier 9 x 60-inch version (Sanctuary). It features Digitalism 20/20 Technology, digitally enhanced exclusive patterns and colors designed in California.

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STATS: Wood finds silver lining amid challenges

Floor Covering News

One of the factors that has put increasing pressure on the hardwood flooring segment and stolen market share in some end-use sectors is the competition from LVT/P, WPC and SPC products —many of which are designed to mimic not only the visual depth of genuine hardwood but the texture as well. but globally.

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STATS: SPC segment continues to lead the charge

Floor Covering News

In addition to its ease of installation, updated designs and performance within the LVT segment have contributed to the category’s growth. Visual designs throughout the LVT category continue to improve and rival the look of real hardwood as well as tile and natural stone, all at lower prices than the real thing.