Exclusive: For Cali, success is about branding, product, service
Floor Covering News
APRIL 18, 2023
San Diego —Some would say the main thing that makes Cali unique is its West Coast inspired designs and California lifestyle culture. There are brands out there like Patagonia, Tommy Bahama, Yeti. If I’m a retail sales associate, I’m going to start with Cali and finish with Cali. So, how exactly does it plan to do that?
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