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Dealers descend on Surfaces with a purpose

Floor Covering News

Last year, Carnino walked nearly 27 miles over the course of four days, meeting with customers and prospecting for products for her showroom. Floor Covering News asked retailers and distributors about their objectives for this year’s show. – Chris Consentino, Hadinger Flooring, Naples, Fla. San Jose, Calif.

San Jose 105
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Laminate: Experts share tried-and-true merchandising tips

Floor Covering News

Experts recommend merchandising laminate by grouping products by style, design and performance. Laminate flooring, a category introduced to the U.S. These include: realistic, eye-catching visuals; proven durability and performance; and environmentally friendly product attributes. Pair like products together. His advice?

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Retailers laud Mohawk’s new PureTech collection

Floor Covering News

Based on early feedback from Mohawk dealers who carry the product, the launch is off to a promising start. The new Mohawk PureTech product is going to be the hottest product in 2024,” said Don Lovato, owner of Carpet Source USA, Albuquerque, N.M. “It Rick Oderio, president of San Jose, Calif.-based