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Real Wood Coalition to launch in FCNews

Floor Covering News

The Real Wood Coalition is simply designed to put the spot­light on hardwood and re-educate retailers and their salespeople on wood’s features and bene­fits. The campaign is designed to educate retailers and RSAs on the product itself as well as how to successfully promote, market, position and sell hardwood to consumers.

Gabon 98
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The Industry Disrupters of 2020

Floor Covering News

Since its inception, COREtec has challenged the industry to think bigger and go further—in style, design, performance and innovation. These days, home has never been more important to consumers, and COREtec lets the customer show off the styles that are true to their “CORE”—all without having to sacrifice design for performance.