Ceramic: The pros and cons of natural stone
Floor Covering News
JANUARY 10, 2020
To be successful with the category, retailers are tasked with educating themselves and the consumer on its pros and cons in order to facilitate a successful sale and installation. Regardless, education and sales training are imperative in order to communicate the story of natural stone.” – Villanueva-Heras, vice president of marketing, Emser.
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