Backsplash Ceramics Sales Training 
Architectural Ceramics
MAY 17, 2019
AC: Tell us a bit of background about yourself, how did you come into your current role with Architectural Ceramics? Rachelle: I am an Interior Designer by education, but fell into sales when I lived in Arizona. After my husband and I moved to the DC area in 2011, I found Architectural Ceramics. R: Can I mention two?
Floor Covering News
MAY 2, 2023
For those who can tackle the category at the retail level, benefits abound—higher profit margins and ticket sales as well as forging a reputation for style and design, to name a few. These product advantages create elevated demand from consumers seeking ceramic among the dizzying array of flooring options.
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Floor Covering News
JANUARY 10, 2020
To be successful with the category, retailers are tasked with educating themselves and the consumer on its pros and cons in order to facilitate a successful sale and installation. Mosaic floors and backsplashes are hugely popular today. The post Ceramic: The pros and cons of natural stone appeared first on Floor Covering News.
Floor Covering News
JULY 12, 2023
According to Patrick Warren, vice president of residential sales, dealer and showrooms, Daltile’s residential remodel business was up almost double digits in 2022, but Daltile Statements dealers outpaced that growth. “As At the same time, Daltile has built the merchandising so the retail sales associate can close that sale.
Tile Talk
MAY 13, 2014
Guillermos research led him to train with Master Printer Marie Dormuth, with whom artists Andy Warhol, Peter Gee and Martin Mazorra received training in the art of lithography. Asterdisc 1B. 10" x 10" Handmade Cement Tile. Artist Series Guillermo Lama. Sol Mio 2A. 10" x 10" Handmade Cement Tile. Posted by William Buyok. at 6:00 AM.
Floor Covering News
NOVEMBER 30, 2021
Daltile’s new Defend is a distinct product line of high-performance ceramic tile featuring Microban technology, which will not wash off or wear away. suppliers are touting record-high sales in 2021 and expected ongoing growth as a result of changing consumer habits and a booming housing market —both spurred by the COVID-19 pandemic.
Floor Covering News
NOVEMBER 29, 2022
In 2021, ceramic finally saw some relief as the category registered gains for the first time in two years. ceramic tile consumption was down 2% by volume throughout the second quarter of 2022 versus the same time last year. ceramic tile consumption at 2.11 billion square feet, up 0.7% compared to the same time last year.
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