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Ceramic: Differentiation via versatility

Floor Covering News

Ceramic Tile is the most versatile product in the industry with the ability to clad nearly every surface in the home, proponents say. The collection resembles an elegant vein cut travertine look in two colors: Avorio and LaBlanca. The post Ceramic: Differentiation via versatility appeared first on Floor Covering News.

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TISE 2024: Bold design takes tile to the next level

Floor Covering News

What’s more, the new line is designed for outdoor and wet areas. “It’s perfect for wayfinding or illuminating around a pool,” said Kathy Green, director of brand strategy and communications. “It Divinium is a porcelain and ceramic wall and mosaic collection. This is a rare vein cut travertine.

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Fall intros: Key selling season touts hot new products

Floor Covering News

By Megan Salzano—W ith the pandemic shaking up product launch strategies, the fall selling season has become a key product launch phase for many suppliers. While Surfaces remains the main stage for most manufacturers, new products are hitting the streets—and dealer showrooms—this fall that have never been seen before.