Mon.Feb 07, 2022

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Maria Starling Designs

Diary of a Tile Addict

Norfolk-based mosaic artist Maria Starling turned her attention to Moroccan cement tile some years ago, and has been designing delightful patterns ever since. Collaborating with skilled artisans, Starling brings her visions to life with a range of beautiful, handmade cement, porcelain, and ceramic tiles. Each piece and pattern is specifically designed in-house, making them unique to Maria Starling Designs.

Design 105
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Torlys launches RigidTile Firm Designer collection

Floor Covering News

Toronto, Ontario—Torlys, a global flooring company specializing in stylish, responsible flooring solutions, has launched RigidTile Firm Designer, a collection of design-forward tile patterns in a large tile format (18 x 36 with grout lines), designed as the perfect alternative to large format tile and stone. Known for bringing innovative flooring solutions to market, Torlys said its newest addition to the SPC vinyl lineup features 5 SKUs in soft, contemporary colors for an authentic look complet

Design 52
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Construction 4.0 Technologies Key to Improving Sustainability of Sector

The A to Z of Building

Technologies forming part of the ‘fourth industrial revolution’ can improve the economic and environmental sustainability of an industry that contributes around 11% of all global carbon.

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MSI’s Shah outlines his strategy for success

Floor Covering News

More than 47 years ago, Manu and Rika Shah started a company called MS International with the idea of making dream surfaces attainable. According to their son, Raj Shah, president, it’s in the company’s DNA to continuously find ways to engineer methodologies in logistics, product innovation and merchandising and marketing strategies to make flooring and countertops more affordable and accessible to the consumer without sacrificing manufacturer or retailer profitability.

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i4F introduces True Grout for SPC/rigid planks and tiles

Floor Covering News

Las Vegas—I4F, a group of companies providing patents and technologies to the flooring industry, has introduced True Grout on SPC/rigid core tiles and planks. Using the technology, licensee partners can offer unprecedented durability as well as an innovative middle grout line mimicking two tiles in one. Durability on rigid core products featuring True Grout technologies is maximized due to the addition of a colored wear layer between the décor film and the core.

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Profit opportunities with countertops, cabinets, blinds

Floor Covering News

By Megan Salzano Birch—While the retail landscape has been anything but predictable, the past two years did provide seemingly endless demand and, thus, growth potential for dealers. Still, those looking to expand that potential even further might consider diversification—perhaps with countertops, cabinets and blinds—as a means to that end. FCNews spoke with several dealers across the country who have diversified product offerings to gauge the strategies that work best for them.

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Tarkett launches 2030 Climate Roadmap 

Floor Covering News

Solon, Ohio—Tarkett unveiled its new Climate Roadmap for 2030, in full alignment with the Paris Climate Agreement objective to limit global warming to 1.5 degrees Celsius. The company said it will deliver a 30% reduction in greenhouse gas emissions across its entire value chain by 2030. Today, the independent organization Science Based Targets (SBTi) has started the evaluation and approval of Tarkett’s greenhouse gas reduction targets.

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Wellmade: A rigid core pioneer

Floor Covering News

CARTERSVILLE, GA.—The SPC/ rigid core market is estimated to be more than $5 billion with only supply chain issues standing in the way of continued skyrocketing growth. Every few months seems to bring a new innovation or iteration. But many will be surprised to learn who pioneered the fastest-growing flooring segment over the last four years and for the foreseeable future.

China 40
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Crystal Sims: A star installer emerges

Floor Covering News

By Megan Salzano Birch— C rystal Sims began her career in the flooring industry nearly 10 years ago when she was asked by her brothers—Jose and Daniel Gonzales, owners of Preferred Flooring in Grand Rapids, Mich.—to join the business during a particularly busy season. What began as a pit-stop has become a passion-fueled career with Sims boasting impressive trade skills—namely, flooring installation.

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Messina Floor Covering joins Starnet

Floor Covering News

Cleveland, Ohio—Messina Floor Covering, headquartered here, has become a new member of Starnet, the world’s largest network of full-service independent flooring contractors. “We are pleased Mike Messina has elected to join the Starnet cooperative,” said Mark Bischoff, president and CEO, Starnet. “The Messina team has proven their business approach over many years as a commercial flooring service provider for the premier end users regionally and nationally.

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NovaFloor evolves to meet its customers’ needs

Floor Covering News

O ver the last year, NovaFloor —the retail resilient brand of Novalis—has undergone a complete makeover. From an updated product portfolio to new merchandising/advertising initiatives and a total digital overhaul, the new brand is ready to tackle any customer need. Megan Salzano-Birch, FCNews ’ senior editor/digital director, caught up with the team at NovaFloor, including Steve Ehrlich, vice president of sales and marketing; Nate Hohenstein, director of strategic accounts; and Kim Hill, directo

Meeting 52
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Ecore unveils optimized website

Floor Covering News

Lancaster, Pa.—Ecore has transformed its website to deliver an optimized user experience. Featuring additional resources and a sleek, easy-to-navigate design, the company said the redesigned site enables visitors to easily browse Ecore’s performance-focused flooring surfaces by product, market or application. Visitors will also find an elevated focus on the company’s commitment to sustainability and circularity.

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What doesn’t kill you makes you stronger

Floor Covering News

(Editor’s note: Following is the 13th installment in a series promoting Women of the Flooring Business, an industry group that provides members with a networking platform, mentorship, coaching and more. To join, visit [link]. I ndependent Carpet One has been in business since 1968, when my father, mother, uncle John and another family joined forces to provide beautiful floors for families and businesses.

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AHF Products seeks to stay ahead of the curve

Floor Covering News

Most industry observers equate AHF Products with storied brands such as Bruce, Hartco, Robbins, LM Flooring and a host of other notable hard surface lines. But at its core, AHF Products embodies the spirit of not only innovative flooring products across a range of categories, but also tailored go-to-market strategies in how those products reach key channels and end-use segments.