Floor Covering News
NOVEMBER 15, 2022
In choosing their top retailer partners, suppliers looked beyond sales volume to other key attributes such as communication skills, trust, company culture and even benevolence as differentiating factors. What Mohawk had to say: Watkins Floor Covering has been a strong Mohawk supporter since becoming a Mohawk Color Center in 2006.
Floor Covering News
AUGUST 6, 2021
As an employee-owned organization, Adams has been instrumental in leading the growth of the company into 17 retail locations across Pennsylvania, Delaware and New Jersey. She was—and continues to be—on the frontline of customer engagements, leveraging flooring industry knowledge with her sales skills. Foundation. Maggie Bidlingmaier.
Floor Covering News
APRIL 17, 2023
The response to the new campaign, directly tied to the launch of the new SmartStrand Color Wall, has been fantastic, according to Kelli Widdifield, senior vice president of marketing. With the Surfaces launch of the SmartStrand Color Wall, Widdifield said Mohawk wanted a marketing campaign that would amplify its reach. “We
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