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Bjelin Group appoints new global head of sales

Floor Covering News

Fredrik Alfredsson The company group that consists of Välinge Innovation and Bjelin has appointed Fredrik Alfredsson as global head of sales. In this role, he will have responsibility for the sale of all flooring products under the Bjelin brand. head office, supporting the sales team.

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Välinge licensee to build Woodura flooring factory

Floor Covering News

Sweden—Bjelin, owned by Välinge majority shareholder, Pervanovo Invest AB, began construction of what the company said is the world’s largest wood flooring factory in Ogulin, Croatia. It is slated to be used for the production of flooring featuring Woodura surface technology under license from Välinge Innovation. “I

Croatia 98
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Välinge Innovation, Bjelin join forces

Floor Covering News

“A lot of people don’t know that we are Europe’s largest provider of white oak when you take into account the flooring and furniture products coming out of the Bjelin side of the business,” said Zach Adams, general manager, Välinge North America, Inc. Bjelin is an established company with factories based out of Croatia.

Croatia 52
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NWFA Expo: Strong turnout reflects optimism amid challenges

Floor Covering News

Case in point is AHF Products , which has dramatically increased its presence at the NWFA convention since its spinoff from Armstrong Flooring several years ago. This is the second year in a row that we’ve been to NWFA,” said Chris King, senior vice president of sales and marketing at AHF. “We Mitigating factors.

Russia 75