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The Aqua-‘Proof’ is in the pudding for HF Design

Floor Covering News

HF Design checks virtually all those boxes with its signature AquaProof line, which exemplifies all of those attributes. HF Design’s distributor and retailer partners also sing the product’s praises. “HF John Neugent, sales director of Jacksonville, Fla.-based HF Design got the swell rate of AquaProof down to under 3%.

Design 45
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35th Anniversary: 35 people under 40

Floor Covering News

Millennials are making a name for themselves in the flooring game, taking the lead on everything from marketing to retail ownership to product design. Some of the roles include accounting, logistics, product development, marketing, HR, sales and operations. director of sales, O’Krent Floors. CEO, Johnson Hardwood. Jason O’Krent.

Sales 98
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CCA convention: The era of Retail 2.0 takes shape

Floor Covering News

is an easier and more intuitive selling system; it will raise conversion rates, grow overall sales and raise margins. initially started in 10 pilot stores, with results from that test group showing an immediate uptick in sales. tag lines such as “Designer Carpet” replace supplier brand names. Gilbert called 2.0 suggested that 2.0