Design Marble Strategy Travertine 
Floor Covering News
FEBRUARY 12, 2024
What’s more, the new line is designed for outdoor and wet areas. “It’s perfect for wayfinding or illuminating around a pool,” said Kathy Green, director of brand strategy and communications. “It It’s available in four colors with matching mosaic designs. This is a rare vein cut travertine. It is luscious.”
Floor Covering News
APRIL 18, 2024
Suppliers are making it easy for consumers to mix and match their styles, too, with new technology and design-forward products meant to flow from one surface to another. A secondary reason is the ability to extend the design of the interior of the home to the outdoors and vice-versa.
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Floor Covering News
SEPTEMBER 20, 2021
By Megan Salzano—W ith the pandemic shaking up product launch strategies, the fall selling season has become a key product launch phase for many suppliers. These new products boast innovative technologies and next-gen designs ideal for a wide variety of consumer needs. It is designed to stand up to spills, scratches and pet accidents.
Floor Covering News
FEBRUARY 20, 2023
“We think we’re probably going to have a slow start in Q1, but we do very much believe things are going to pick back up—especially for us specializing in residential SPC,” Kimberly Hill, director of marketing and creative design, told FCNews. It seemed for a few years that trending design in resilient flooring had somewhat stagnated.
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