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Urbanfloor looks to raise the stakes with Timbertop Deluxe

Floor Covering News

Urbanfloor first made a splash in 2018 with its breakthrough Timbertop line—an upper-end hardwood floor offering featuring extra-long lengths, wide boards and a distinctive coloration process that yields unique, eye-catching visuals. Consumers can see that it just looks different than other wood floors.”

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Latest hardwood trends focus on color, format

Floor Covering News

Today’s trends are still oriented towards return to nature, and matte floors that express the natural authenticity of wood,” said Brad Williams, vice president of sales and marketing, Mirage. Wider/longer still dominates… Provenza’s Dutch Masters line of high-end, wide-plank flooring remains a favorite among upscale consumers.

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Wood: Latest trends inspire product development

Floor Covering News

These are some of the prevailing trends that hardwood flooring manufacturers are seeing in the North American market today. Nature-inspired tones are also driving product development at companies like Mercier Wood Flooring. With respect to patterns, there was no shortage of chevron and herringbone looks on the show floor at Surfaces.

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