Marble Outdoor Products Strategy 
Floor Covering News
APRIL 18, 2024
Ceramic Tile is the most versatile product in the industry with the ability to clad nearly every surface in the home, proponents say. Suppliers are making it easy for consumers to mix and match their styles, too, with new technology and design-forward products meant to flow from one surface to another. Pool surrounds. Countertops.
Floor Covering News
SEPTEMBER 12, 2022
Consumers are spending more money on creating outdoor oases using products like Daltile’s My Stone Moon collection, seen here. . As a result, outdoor living has become a popular design choice for many homeowners purchasing new homes or renovating their existing spaces—and that demand appears to be growing stronger.
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Floor Covering News
FEBRUARY 12, 2024
The product integrates porcelain tile with LED lighting to create a backlit look for users. What’s more, the new line is designed for outdoor and wet areas. “It’s perfect for wayfinding or illuminating around a pool,” said Kathy Green, director of brand strategy and communications. One major callout was its Radiant line.
Floor Covering News
APRIL 10, 2024
“Over the past decade, the Rock Stars program has become a Coverings cornerstone, commemorating the innovative spirit and remarkable achievements of emerging tile and stone leaders,” said Jenn Heinold, president of Taffy Event Strategies, the show management company for Coverings.
Floor Covering News
SEPTEMBER 20, 2021
By Megan Salzano—W ith the pandemic shaking up product launch strategies, the fall selling season has become a key product launch phase for many suppliers. While Surfaces remains the main stage for most manufacturers, new products are hitting the streets—and dealer showrooms—this fall that have never been seen before.
CTDA's Tiledealer Blog
FEBRUARY 12, 2019
The show will showcase inspiring images of tile products and applications, including previews of products that will be unveiled at Coverings 2019, on its social media channels, inviting designers to share their favorite products with the hashtags #NationalTileDay, #Coverings2019 and #WhyTile.
Floor Covering News
APRIL 8, 2022
The program recognizes exceptional exhibitor booths based on design, creativity, display of product, use of space and overall presentation. The Museum brand stood out for superior and timeless appeal with large-format, marble-look porcelain. Live cooking demonstrations were a hit of the show.
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