article thumbnail

Power of brands: Transparency on the rise

Floor Covering News

We prepare our inventory at least 50% more than our immediate sales. High-quality products, best-in-class marketing tools, second-to-none customer service and knowledgeable sales representatives are what Mirage’s reputation is built on, and what will continue for years to come. “Everything is specified and built to industry standards.

article thumbnail

Alliance Flooring dealers embrace virtual experience

Floor Covering News

Don Cantor, owner of Lake Interiors Paint & Floor Covering in Chelan, Wash., The same holds true for CarpetsPlus of Wyoming’s Buehler, who also participated in a live Zoom meeting with other dealers to share best practices and retail operations. “Our said his team enjoyed some of the vendor training videos compiled by the mills.