Colors North Carolina Products Standards 
Floor Covering News
MARCH 21, 2022
FCNews’ fourth annual Industry Disrupters issue features innovative players and thinkers who are changing the game in terms of product enhancements, technological breakthroughs or simply radical new ways of doing business. AHF Products. Cali Floors. Disrupting through distribution. From takeover target to blazing the acquisition trail.
Floor Covering News
OCTOBER 18, 2021
The top suppliers, many floor covering retailers agree, are the ones that help specialty retailers maintain healthy profit margins—especially in an extremely competitive environment inundated with so many me-too products jockeying for market share. They stand behind their products, they don’t play games with us.
Floor Covering News
APRIL 17, 2023
The response to the new campaign, directly tied to the launch of the new SmartStrand Color Wall, has been fantastic, according to Kelli Widdifield, senior vice president of marketing. The fundamental element that made it compelling was an over-the-top depiction of how much our SmartStrand product can take and still perform.”
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