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FCNews’ Waterproof Flooring Guide 2021

Floor Covering News

T he waterproof flooring story isn’t just about the latest rigid core/SPC offerings hitting the market. FCNews research showed resilient flooring was up 21.3% FCNews research showed resilient flooring was up 21.3% Improved dimensional stability is a hallmark of Axiscor’s Pro, Prime and Trio collections of SPC flooring.

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Trends shaping the future of flooring

Floor Covering News

By Heidi Steele—With a dizzying array of flooring alternatives today, selecting appropriate finish materials intelligibly is more important than ever. Flooring trends are constantly evolving, waxing and waning in looks and demand as each season passes. What’s driving a return to these classic floors is their obvious enduring beauty.

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Waterproof flooring: Brands hone their core differentiations

Floor Covering News

W aterproof flooring has flooded the marketplace for several years now—and for good reason. Whether it be via messy children, wayward pets or particularly raucous game nights, today’s flooring consumer is looking to protect their “fifth wall” investments with vigor. Following is a curated sample of some of those options.

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Lux Flooring’s laser focus on SPC

Floor Covering News

Lux Flooring’s SPC products feature a 22-mil thickness and a virgin stone core for added durability. W hile some flooring companies aim to be many different things to many different retailers—providing a breadth of product categories from wood to resilient to ceramic—Lux Flooring’s focus is singular: SPC luxury vinyl flooring.

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The Great Reveal: New flooring intros for 2021

Floor Covering News

By Reginald Tucker Floor Covering News , with the launch of The Great Reveal, is providing manufacturers with creative ways to get their new flooring products in front of specialty retailers around the country so they may be better prepared to present consumers with new products, colors and designs to help them complete their renovation projects.

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AHF launches new Armstrong Quick Ship program

Floor Covering News

—AHF Products launched a new Quick Ship program featuring 12 Armstrong Flooring LVT options, which are manufactured in Lancaster, Pa. The new Quick Ship collection, Unify, offers a simplified product assortment that meets a variety of design, performance and budget needs to accommodate tight project schedules.

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Laticrete enters trim, molding category

Floor Covering News

Laticrete, a leading manufacturer of construction solutions for the building industry, is adding profiles and trim to its growing roster of tile, stone and flooring installation products, making it a total solutions provider with a complete tile installation system including trim options. Bethany, Conn.—Laticrete,

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