Marble Outdoor Sales Strategy 
Floor Covering News
APRIL 18, 2024
Tile’s versatility in cladding multiple surfaces both indoors and outdoors sets it apart in the market by offering a comprehensive solution for all spaces,” noted Kathy Greene, director of brand strategy and communications, Emser Tile. Not offering solutions for exterior spaces could mean the loss of sale for interiors and vice versa.”
Floor Covering News
SEPTEMBER 12, 2022
Consumers are spending more money on creating outdoor oases using products like Daltile’s My Stone Moon collection, seen here. . As a result, outdoor living has become a popular design choice for many homeowners purchasing new homes or renovating their existing spaces—and that demand appears to be growing stronger. told FCNews.
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Floor Covering News
APRIL 10, 2024
“Over the past decade, the Rock Stars program has become a Coverings cornerstone, commemorating the innovative spirit and remarkable achievements of emerging tile and stone leaders,” said Jenn Heinold, president of Taffy Event Strategies, the show management company for Coverings.
Floor Covering News
FEBRUARY 12, 2024
I think the vibe is very good,” said Patrick Warren, vice president, residential sales, dealer & showrooms, Daltile. What’s more, the new line is designed for outdoor and wet areas. “It’s perfect for wayfinding or illuminating around a pool,” said Kathy Green, director of brand strategy and communications. “It
Floor Covering News
APRIL 18, 2022
“The attendees and the exhibitors —and the world in general—are getting back to business, and face-to-face is really important in that engagement,” Jennifer Hoff, president of Taffy Event Strategies, the event planning company for Coverings, told FCNews. “I First and foremost is the ongoing growth of indoor/outdoor tile.
Floor Covering News
JUNE 7, 2021
“We have an incredible breadth of product and capabilities and we’re ready to focus in on the things that make a difference to both the consumer—whoever that end user is for the dealer—and our retail partners,” Patrick Warren, vice president, residential sales, dealer and showrooms, Dal-Tile Corporation, told FCNews. “We The ‘Power 5’.
Floor Covering News
APRIL 3, 2022
“The shows that have staged in the first quarter that are in the construction and building industry have had a real excitement and energy about them,” Jennifer Hoff, president of Taffy Event Strategies, the event planning company for Coverings, told FCNews.
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