Mosaics Porcelain Sales Strategy 
Floor Covering News
FEBRUARY 12, 2024
I think the vibe is very good,” said Patrick Warren, vice president, residential sales, dealer & showrooms, Daltile. The product integrates porcelain tile with LED lighting to create a backlit look for users. Divinium is a porcelain and ceramic wall and mosaic collection. One major callout was its Radiant line.
Floor Covering News
MARCH 27, 2023
However, making the sale can sometimes be laborious for the retail sales associate. With that in mind, tile suppliers are touting new-and-improved merchandising concepts designed to support the sale. The ultimate goal is to equip our retail partners for success with our products and increase their sales. Statements 2.0
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Floor Covering News
MAY 2, 2023
For those who can tackle the category at the retail level, benefits abound—higher profit margins and ticket sales as well as forging a reputation for style and design, to name a few. The dealer who actively sells ceramic tile is invariably making a higher ticket sale, which will add to overall revenue growth and profitability for the dealer.”
Floor Covering News
FEBRUARY 23, 2023
It’s been great; we’ve been swamped,” said Kathy Green, director of brand strategy and communications at Emser. “We The company also continued to highlight its “Shop By Look” wall, which features QR codes to help guide consumers through the sale. While the main event for tile each year is Coverings, being held in Orlando, Fla.,
Floor Covering News
SEPTEMBER 12, 2022
“Exterior projects are still on the rise because during their time at home, people rediscovered their home’s exterior spaces and the reinvigorated practice of enjoying time together outside,” Patrick Warren, vice president of residential sales, dealer and showrooms, Dal-Tile Corp., MSI’s Arterra Porcelain Pavers. told FCNews.
Floor Covering News
MAY 1, 2023
“Leading up to the event, and as recent as [Tuesday] night, we have been trending 20% ahead on attendance versus our 2019 show—our benchmark— throughout the campaign,” Jenn Heinold, president of Taffy Event Strategies, the show management company for Coverings, told Floor Covering News. “So I think the vibe is ‘OK, we’re back, we’re 100%.’
CTDA's Tiledealer Blog
JANUARY 8, 2015
One of our core strategies has been to marry the key strengths of Chinese manufacturing practices with top european machinery and operations,” says Mike Ward, VP of Sales for Bellavita, “achieving this certification goes a long way towards proving that Bellavita is a leader not just among Chinese manufacturers but on a global scale.
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