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Emily Morrow Home partners with Horizon Forest Products

Floor Covering News

Dalton—Emily Morrow Home has partnered with Horizon Forest Products, a distributor with a 75-year history of exceptional service along with one of the most comprehensive flooring inventories around, according to the company’s founder and CEO, Emily Morrow Finkell. “We Each meticulously crafted plank is manufactured in the U.S.

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Alliance Flooring: ‘Clear sighted’ on growing in 2020 and beyond

Floor Covering News

The product, called Sidewinder, is an SPC with a 30-mil wear layer and a bevy of other differentiating benefits. We met with Casey [Johnson, CEO] and they can work on lower minimums that I felt comfortable hitting in terms of what our sales projections could be. What’s more, this product is uniquely ours. Strength in numbers.

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Retailers reveal the suppliers they win with

Floor Covering News

The top suppliers, many floor covering retailers agree, are the ones that help specialty retailers maintain healthy profit margins—especially in an extremely competitive environment inundated with so many me-too products jockeying for market share. They stand behind their products, they don’t play games with us.

Tulsa 75
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Industry Disrupters 2022: Shattering the status quo

Floor Covering News

FCNews’ fourth annual Industry Disrupters issue features innovative players and thinkers who are changing the game in terms of product enhancements, technological breakthroughs or simply radical new ways of doing business. AHF Products. Cali Floors. Disrupting through distribution. From takeover target to blazing the acquisition trail.

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Mohawk is bringing the rhino back in a big way

Floor Covering News

The response to the new campaign, directly tied to the launch of the new SmartStrand Color Wall, has been fantastic, according to Kelli Widdifield, senior vice president of marketing. The fundamental element that made it compelling was an over-the-top depiction of how much our SmartStrand product can take and still perform.”

Texas 98
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Durato USA puts its own spin on SPC

Floor Covering News

Some suppliers key in on visual attributes and performance; others emphasize ample product availability and attractive pricing. So they asked us to re-engineer the product to provide better performance.”. However, raw materials alone won’t give you a better product—you have to change the way you make SPC. Learning experience.

China 98
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Time2Design: DESIGN | INSPIRATION | BEDROOM

Time2Design

This is a picture I took while traveling in North Carolina. From start to finish Time2Design prides itself on providing and maintaining the highest level of customer service and satisfaction providing the highest quality products and services. color selection. color specialist. color trend. paint color.

Design 53