Floor Covering News

MAY 1, 2023

Coverings 2023, the tile industry’s premier North American trade show, took place here last month, April 18-21, to resounding industry excitement and palpable energy across the show floor. Michael Ward, vice president of sales, Portobello America, put it simply: “Everybody’s here. Florida Tile also sees a bright future ahead.

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Floor Covering News

MARCH 5, 2020

economy heading into 2020 with a hopeful outlook and poised for growth—unemployment is down and consumer confidence is on the rise—the time for tile to shine is now. We love LVT—we sell LVT—but there is a huge market outside of LVT,” said Manny Llerena, director of sales and marketing, MSI. “We Las Vegas—With the U.S.

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Floor Covering News

JANUARY 11, 2024

We tapped several retailers who shared their strategies for success. It focused more on our target market and had less of a selection, but we curated our vendors and our displays based upon sales data and our core values. It is the original with the largest variety of colors, textures, widths and thicknesses.

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Floor Covering News

OCTOBER 21, 2020

Los Angeles—Emser Tile has named Suzanne Zurfluh as the company’s new director of design and trend. With two decades of experience in design and marketing luxury products, Zurfluh will enhance Emser’s strategy and broaden its position in product development and trend forecasting, the company said. Suzanne Zurfluh.

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Floor Covering News

MARCH 20, 2024

The line also taps the wood-look trend with realistic colors and styles. They have a good/better/best strategy, but they also have a wide variety of designs. The formula provides a 100% waterproof floor, which the company says is so dense and rigid it requires a diamond tooth blade to cut—similar to tile.

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Floor Covering News

SEPTEMBER 12, 2022

The past two-plus years have shown the strength of the tile industry as consumers flocked to the ceramic tile aisle for their home renovation needs in droves during the height of the pandemic. Seen here is Florida Tile outdoor tile and pavers. told FCNews. Emser’s Rhapsody.

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Floor Covering News

JANUARY 3, 2023

At launch, more than 200 flooring retailers agreed to take on the Premier Flooring Center, which emphasizes a best/better/good selling strategy with nylon 6,6 being the “best,” nylon 6 the “better” and polyester the “good.”. For retail sales associates, PFC is intended to be the easiest way to sell flooring—with confidence and simplicity.

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Floor Covering News

JUNE 7, 2021

With that in mind, Dal-Tile has made great efforts to continuously offer up tile innovation solutions that allow its dealer partners to provide proven consumer solutions in an ever-changing marketplace. That is what we enjoy the most about doing business with Dal-Tile.”. One of those tile innovations is StepWise technology.

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Floor Covering News

DECEMBER 16, 2022

While other popular materials—like luxury vinyl—are struggling to maintain price points amid a sea of commodity-driven products entering the market, ceramic tile is known to hold its price and market value through thick and thin. senior vice president of sales, Dal-Tile. The opportunity is endless for ceramic tile.

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Floor Covering News

APRIL 18, 2022

“The attendees and the exhibitors —and the world in general—are getting back to business, and face-to-face is really important in that engagement,” Jennifer Hoff, president of Taffy Event Strategies, the event planning company for Coverings, told FCNews. “I ceramic tile market. ceramic tile consumption in 2021 was 3.11

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Floor Covering News

MARCH 31, 2021

Whether it be product design, go-to-market strategy or a combination of the two, these “new kids on the block” are proving themselves in a category dominated by seasoned suppliers. TruCor Tile IGT (Integrated Grout Technology) is a tile visual with the grout line engineered into the locking system.

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Floor Covering News

DECEMBER 4, 2023

T he intense level of competition in the waterproof flooring segment —particularly the LVP/SPC/rigid core category—has resulted in aggressive pricing strategies to build market share. Lutea offers a wealth of design options and serene colors in wide planks to create a foundation for a luxuriously well-styled home.

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Floor Covering News

OCTOBER 19, 2022

To that point, FCNews reached out to several dealers across the country that heavily merchandise the luxury vinyl category and its three main iterations— LVT, SPC and WPC —to share their best sales strategies. That’s where our great sales associates step in and guide them through the options. Lupe Brookhart. Anaheim, Calif. “We

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Floor Covering News

APRIL 3, 2022

By Megan Salzano-Birch—After a strong showing in 2021, Coverings 2022, the largest international tile and stone exhibition and conference in North America, will again be hosted as an in-person trade show event —this time in Las Vegas. Coverings 2022 marks the second time the event will be held live since the onset of the COVID-19 pandemic.

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Floor Covering News

FEBRUARY 7, 2022

FCNews spoke with several dealers across the country who have diversified product offerings to gauge the strategies that work best for them. We implemented the changes by adding samples and vignettes and then getting the sales reps to come and help train. Al Capaul, owner, Capaul Floors and Cabinets, Mauston, Wis. ” The RESULT.

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Floor Covering News

FEBRUARY 20, 2023

Clean looks, lighter, warmer colors, tile looks and sustainable vinyl, in particular, stole the show. “I I would say a major storyline in the industry is growth in light, warm colors, whereas the last couple of years, we’ve probably been in a mid-neutral, rustic area,” said Jenne Ross, product director, Karndean. “It

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Floor Covering News

MAY 16, 2023

of total resilient sales in 2021 and 34.8% Lux Flooring is one of the best lines for the price, the colors and the quality,” said Jimmy Poulos, founder and owner of Flooring 101, based in Oxnard, Calif. It’s that business strategy he says will carry Lux Flooring soundly into the future. But it’s more than that. 1 supplier.

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Floor Covering News

MAY 17, 2023

L eonardo Pesce has taken the reins at Panariagroup USA as the company’s new CEO and is bringing with him a wealth of knowledge to drive the company and its brands—including Florida Tile—forward in the coming years. My role as CEO of Panariagroup USA will be to oversee Florida Tile, Panaria Ceramica US, Lea and Cotto D’Este.

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CTDA's Tiledealer Blog

AUGUST 27, 2013

Florida Tile Promotes Barbari & Facca To New Strategic Roles. Florida Tile has announced two significant changes to its sales and marketing organization due to recent growth in it independent and commercial divisions. Tom Facca has been promoted to Executive Vice President of Independent and Commercial Sales.

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Floor Covering News

OCTOBER 14, 2021

The collection’s color tones reference back to estuaries, Page said. With the visual of soft surface and the durability of a hard surface, this product is 4mm thick and can be installed side by side with most EcoWorx carpet tiles with no need for transitions. This kind of action is what our A&D community expects,” Page explained.

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Floor Covering News

AUGUST 12, 2021

Some of the roles include accounting, logistics, product development, marketing, HR, sales and operations. senior director of marketing, Dal-Tile. Today, Amber Leigh is one of the key drivers behind the marketing for each of our brands from strategy to execution. Paij Thorn-Brooks, vice president of marketing, Dal-Tile.

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Floor Covering News

MARCH 21, 2022

It’s this disruptive strategy that has helped put Cali on the 2022 Industry Disruptors list. This strategy has worked for the brand given that it has grown substantially over the last few years—including its recent acquisition by global flooring company Victoria PLC—and continues to expand its specialty retail network.

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Floor Covering News

JUNE 30, 2021

It’s no wonder resilient flooring suppliers came to play at TISE 2021, as the category garnered a jaw-dropping 20% gain in sales last year and doesn’t show any signs of stopping in 2021. To me, everything has been driven by the pet industry—80% of households have pets,” said Amy Watkins, director of operations and sales. “So,

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Floor Covering News

AUGUST 6, 2021

She was—and continues to be—on the frontline of customer engagements, leveraging flooring industry knowledge with her sales skills. She has created and implemented training programs for independent flooring retailers, distributors, manufacturers and sales reps for the past 50 years, developing programs to help grow their businesses.

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Floor Covering News

FEBRUARY 16, 2022

Our customers are very glad Shaw Floors is back at Surfaces,” said Steve Sieracki, senior vice president of residential sales. “We In SPC, Shaw’s Floorté brand unveiled its Paragon Plus Natural Bevel—SPC planks featuring an innovative bevel and natural color lines. Planks measure 7 x 48 and are available in 10 colors.

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Floor Covering News

MARCH 9, 2021

In its 70-plus years of delivering trendy product designs in a range of formats, including floor and wall tile and countertops, a few Daltile products have stood above the rest. RevoTile is genuine porcelain tile offered in 26 marble, wood, stone and concrete looks. The new strategy is anything but ordinary.

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Floor Covering News

MAY 15, 2023

FCNews rounded up scores of retailers from around the country to get their advice and strategies on a host of topics—customer service, merchandising, marketing and promotion and hiring, training and recruiting. PENNY CARNINO, Grigsby’s Carpet, Tile & Hardwood Tulsa, Okla. It’s pretty simple.” Take every bit of it in.

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Floor Covering News

JUNE 26, 2023

Ian Burt, director of sales and marketing at Aquafil USA, agreed the show kicked off to a roaring start. Of that, flexible LVT (including glue-down and loose lay) brought in $1.446 billion in sales and 758 million square feet. We see a lot of color, more warm colors, too—not cool grays as much. Monday] was an awesome day.

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Floor Covering News

APRIL 29, 2022

From carpet to resilient, wood and tile, dealers and distributors looking for products with that Made in USA label in 2022 have a plethora of options at their disposal. To date, the brand has facilities in: El Paso, Texas (wall tile); Fayette, Ala., quarry tile); Sunnyvale, Texas (floor tile); Muskogee, Okla.,

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Floor Covering News

JUNE 29, 2021

By Steven Feldman Riviera Maya, Mexico— Daltile Statements Elite dealers were introduced to what is arguably the most advanced selling system for ceramic tile when this select group of retailers convened here earlier this month for its 10th anniversary summit. Everything is color coded in here so they see what comes together.”.

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Floor Covering News

FEBRUARY 19, 2021

sales and marketing. sales efforts for Indusparquet from the beginning. Wholesale strategy. Gone are Haines, All Tile and BPI. One very important thing that he brought to the company was focus and execution of the strategy in which he believed,” she said. “We Strong had led the U.S. We win when they win.”.

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Floor Covering News

FEBRUARY 10, 2020

More importantly, he said re-bookings were for TISE 2021 were “very strong,” with the sales office on the show floor packed daily with exhibitors rebooking steadily for next year. “We We had companies not currently exhibiting for TISE 2020 also come to the sales office and inquire to book for the following year,” Hicks added.

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Floor Covering News

FEBRUARY 9, 2022

By Reginald Tucker—“Offering great products that translate at the point of sale in the right way so RSAs can understand what we’re trying to drive home to the consumer.” With wood looks, we’re seeing trends that hearken back toward tradition where we’re seeing color and trends come back into play,” Marchetta said.

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Floor Covering News

OCTOBER 1, 2020

” Eckard also added that if customers are not ready to be helped, keeping your sales staff visible gives them the chance to ask questions when they are ready. “We have a receptionist who greets every customer once they walk through the door,” said Jason O’Krent, director of sales for O’Krent Floors, San Antonio, Texas.

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Floor Covering News

FEBRUARY 15, 2022

Dogwood is an opportunity to bring consumers squarely back into the hardwood category while giving our channel partners an opportunity to grow their sales and margins,” Carson explained. For us, it’s validation for a kind of strategy that we are getting back to in residential hard surface, to what Mannington is known for with a little nuance.

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Floor Covering News

MARCH 18, 2024

PureGrain is said to offer greater color clarity (5x more compared to traditional film products, the company said), embossed texture dimension, enhanced abrasion properties and is designed with 35 unique planks. retail sales often experience a noticeable dip during election years, as consumers curtail discretionary spending.

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Floor Covering News

OCTOBER 19, 2021

The collection’s color tones reference back to estuaries, Page said. With the visual of soft surface and the durability of a hard surface, this product is 4mm thick and can be installed side by side with most EcoWorx carpet tiles with no need for transitions. This kind of action is what our A&D community expects,” Page explained.

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