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An infusion of youth produces ‘Ultimate Floors’

Floor Covering News

Ultimate Floors was founded in 2012 by Ofer Dardashti, a 30-year contractor who wanted to step out of construction. I graduated college in 2019 and I joined [my father] almost immediately,” Ron Dardashti told Floor Covering News. Laminate flooring, for example, has been a staple for Ultimate Floors since its inception.

Flooring 105
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Bill Storey joins The Dixie Group

Floor Covering News

Storey joins TDG as regional vice president of sales for the Midwest region. His region will extend from Wisconsin to Ohio in the North to Northern Mississippi and Northern Alabama in the South. As it is with our current RVPs, Storey will also have input into our product development, marketing and sales strategies. .

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Parterre, T&L Distributors form partnership

Floor Covering News

T&L will be the exclusive Parterre distributor in several southern states, including Texas, Oklahoma, Arkansas, Tennessee, Alabama, Mississippi, Louisiana and New Mexico. Brent Harris, director of commercial sales at T&L/E.J. With more than 50 years in flooring and sundry distribution, E.J. Welch Company.

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Industry disrupters 2024: Internal factors, external forces upend status quo

Floor Covering News

In flooring, it can be as explosive as developing completely new product formulations that offer consumers features/benefits not previously available—we’re looking at you, WPC. This year’s Floor Covering News “Industry Disrupters” 2024 issue features all manner of players that are—or are poised to—shake things up. Changing the rules.