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Natural stone 101: Understanding the basics

Floor Covering News

Natural stone can be a hard product category for some retailers to get into. Not only does it require more knowledge on the part of the retail sales associate, but it also means successfully sharing that information with the consumer in a way that doesn’t turn them away from the category.

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Natural Stone Institute inducts new board members

Floor Covering News

Oberlin, Ohio—The Natural Stone Institute will welcome three individuals to its board of directors in January 2022. Sam Arcot, Rugo Stone, LLC. Arcot is the special projects manager at Rugo Stone in Lorton, V.a. He is an MBA graduate with a strong background in sales, marketing and business development.

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Sylvie Atanasio talks about the industry, design, and CTDA

CTDA's Tiledealer Blog

My creative philosophy is to create and bring forth new and cutting edge designs in both luxury tiles and natural stones, whether they are my own designs, or designs that are created by other artists exclusively for Country Floors. My commitment is to bring forth beautiful tile and stone products. It’s a place to turn for help.

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Expect the Unexpected from Tile Variation

Architectural Ceramics

The same could be said when considering a handmade ceramic or natural stone, because the variation in the tile’s glaze or veining may surprise you. Porcelains too, can be made with a uniform look or to mimic veining found in natural stone. Natural Stone Variation. Natural Stone Variation.

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Tile with Money in Mind

Architectural Ceramics

Since we’re on the heels of our March Madness: ACI’s Final Four Tile Matchups blog, let’s round out a list in the same main tile types: porcelain, ceramic, glass and natural stone. Natural Stone: A variation on the penny round theme, the Effervescence Collection plays with multiple sizes of circles.

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Bigger Is Better: Large Format Porcelain Tile

Architectural Ceramics

If this blog is about porcelain, then why does the collection’s name say stone? Because porcelains like our Ancient Stone Collection , are made to look like natural stone. AC’s Ancient Stone Collection in the color Black, used in a commercial setting. Century Wood.

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University of Ceramic Tile and Stone lowers tuition costs

Floor Covering News

Throughout the course professional sales techniques and tactics are taught. This course is designed to give salespeople the tools they need in order to increase sales and avoid customer false expectations and more. Understanding the Basics of Natural Stone. The course can be completed within six to eight hours on average.

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