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Five tips on how to sell the right adhesive

Floor Covering News

Adhesives can be a tricky category, especially when it comes to a flooring sale. Luckily, adhesive manufacturers know just how to position their products to the benefit of the retail sales associate. Most retailers never get to the point of discussing sundry products that go along with the sale. It’s that simple.

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Must-have product introductions of 2023

Floor Covering News

I nnovation is at the heart of product development for flooring manufacturers. Fortunately, this year’s “must-have” product introductions serve as a compilation of in-demand and innovative soft and hard surface flooring. Following is a sampling of some notable products from 2023, along with their key selling points.

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Laticrete introduces Glass Tile Adhesive Lite

Floor Covering News

Laticrete has launched Glass Tile Adhesive Lite, a premium adhesive mortar for glass tile and mosaic tile including submerged applications. With its superior lightweight formula , higher bond strength, long open time and non-sag performance, the product is easier to transport and easier to handle on the jobsite, the company said.

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Customers share A+ products from 2021

Floor Covering News

That success didn’t happen by chance—it was quality products that helped generate the revenue stream that continues to this day. The following products represent a sampling of new collections or expanded product line offerings that scored high among specialty floor covering retailers and distributors in 2021.

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Spanish Companies Showcase Trends and Innovations at Coverings 2021

Tile of Spain USA

Spanish companies exhibit product innovations and trends during Coverings 2021, North America’s largest international tile and stone exhibition and conference. Surface finish and texture combine to create a nuanced field that brings hyper-reality to the forefront of design. Monopole, Diamond Colors. Neolith, Himalaya Crystal.

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Introducing the Next Wave of HENRY® Flooring Adhesives: Building on Legendary Performance

The Pulse: Ardex Americas

Henry Company announced four new products today, the largest new product launch since the company was purchased by ARDEX Americas in 2001. Since 1933 the HENRY ® brand has represented innovative, high-performance flooring adhesives and substrate preparation products, and this new line of products delivers on that tradition.

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AHF Products introduces Hartco Contract

Floor Covering News

—AHF Products is launching Hartco Contract, a new line of vinyl plank and tile floors including SPC rigid core, loose lay thick LVT and dry back traditional LVT, as well as homogeneous and heterogeneous vinyl sheet designed for light commercial, multi-family and manufactured housing installations.