Selling made simple from dealers who know
Floor Covering News
FEBRUARY 3, 2022
Some focus on color and design, while others default to good/better/best comparisons. Marjorie Benson, president, Friendly Flooring in Charlotte, Fla., said when it comes to selling, it’s better to learn what the customer is looking for prior to launching into a sales pitch. Emphasize style and design attributes.
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