Floor Covering News

DECEMBER 4, 2023

T he intense level of competition in the waterproof flooring segment —particularly the LVP/SPC/rigid core category—has resulted in aggressive pricing strategies to build market share. Lutea offers a wealth of design options and serene colors in wide planks to create a foundation for a luxuriously well-styled home.

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Floor Covering News

OCTOBER 1, 2020

With the bevy of products from which to choose today, consumers can sometimes seem overwhelmed with options. To combat this challenge, retailers say it’s important to not only present a clean, uncluttered environment that’s conducive to browsing, but to also arrange products in a fashion that facilitates easier decision making.

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Floor Covering News

MARCH 20, 2024

Since then, the brand has evolved from a supplier of traditional laminate products to what is now a provider of waterproof laminate, rigid core/SPC, glue-down LVT and even moldings. The line also taps the wood-look trend with realistic colors and styles. The styles are nice neutral colors, too. The owner, the sales reps.

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Floor Covering News

FEBRUARY 22, 2022

However, there were two powerhouse tile suppliers that made the trip and held nothing back in the way of showstopping new products and unique approaches to showcasing those products at the show. Daltile’s Shop by Look wall features palette boards with QR codes to help guide consumers through the sale.

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CTDA's Tiledealer Blog

AUGUST 27, 2013

Florida Tile has announced two significant changes to its sales and marketing organization due to recent growth in it independent and commercial divisions. Massimo Barbari, previously Executive Vice President of Sales and Marketing for Florida Tile, has been promoted to Product Development of Foreign Panariagroup Brands.

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Floor Covering News

MARCH 5, 2020

Flooring retailers, including those looking to gain back lost dollars from the growing popularity of vinyl products, would do well to turn to tile and stone, which offers high dollar sales and high margins, according to suppliers at The International Surface Event (TISE) held in Las Vegas earlier this year. “We Color, sizes and shapes.

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Floor Covering News

AUGUST 25, 2020

While the LVT category and its SPC/rigid core subsegments continue to dominate the flooring market at the expense of other products, flooring retailers would be remiss to abandon carpet, laminate and sheet vinyl as viable revenue opportunities. Jamie Welborn, VP of product management, Mohawk. Travis Bass, EVP of sales, Swiss Krono USA.

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Floor Covering News

OCTOBER 21, 2020

With two decades of experience in design and marketing luxury products, Zurfluh will enhance Emser’s strategy and broaden its position in product development and trend forecasting, the company said. With her new insights, the Emser team is excited to see the innovative products that will debut in 2021.”.

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Floor Covering News

FEBRUARY 23, 2023

It’s been great; we’ve been swamped,” said Kathy Green, director of brand strategy and communications at Emser. “We Daltile, Marazzi, AO Daltile, Marazzi and AO launched new products that cater to five themes driving home design today: Elevate Life, Dreamscape, Seize The Day, Essential Luxury and Tender Living.

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Floor Covering News

JANUARY 3, 2023

FCNews has announced the winners of its second annual FCNnovation Awards —a program designed to recognize and showcase some of the most innovative new products and technologies unveiled in the current year. For retail sales associates, PFC is intended to be the easiest way to sell flooring—with confidence and simplicity. True Grout.

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Floor Covering News

MAY 1, 2023

“Leading up to the event, and as recent as [Tuesday] night, we have been trending 20% ahead on attendance versus our 2019 show—our benchmark— throughout the campaign,” Jenn Heinold, president of Taffy Event Strategies, the show management company for Coverings, told Floor Covering News. “So I think the vibe is ‘OK, we’re back, we’re 100%.’

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Floor Covering News

MAY 16, 2023

Lux Flooring’s SPC products feature a 22-mil thickness and a virgin stone core for added durability. W hile some flooring companies aim to be many different things to many different retailers—providing a breadth of product categories from wood to resilient to ceramic—Lux Flooring’s focus is singular: SPC luxury vinyl flooring.

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Floor Covering News

FEBRUARY 7, 2022

FCNews spoke with several dealers across the country who have diversified product offerings to gauge the strategies that work best for them. Product offerings: Flooring, window treatments, cabinets, countertops. I had to wait until my father retired in order to expand into other products. ” The RESULT.

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Floor Covering News

FEBRUARY 20, 2024

Las Vegas—While it has its challenges—low-end products creeping into retailer showrooms and U.S. The Stone + Wood collection—my dad, [Michael Raskin, CEO], has been working on for two years, picking out the right colors and really fine-tuning it. So, there’s a lot of pride behind the new products we’re putting out.”

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Floor Covering News

SEPTEMBER 12, 2022

Consumers are spending more money on creating outdoor oases using products like Daltile’s My Stone Moon collection, seen here. . It’s no different when it comes to the growing “outdoor living” trend, which is a prime piece of the sales puzzle that flooring dealers should be taking full advantage of in 2022. told FCNews.

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Floor Covering News

JUNE 7, 2021

In order to take advantage of the unprecedented demand, however, those dealers need to offer up products that speak to the evolving needs of their customer base. Dal-Tile’s one-two punch of tile innovation technology and leading style and design is what powers its product development and ongoing dealer opportunities. The ‘Power 5’.

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Floor Covering News

MARCH 21, 2022

FCNews’ fourth annual Industry Disrupters issue features innovative players and thinkers who are changing the game in terms of product enhancements, technological breakthroughs or simply radical new ways of doing business. It’s this disruptive strategy that has helped put Cali on the 2022 Industry Disruptors list. Cali Floors.

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Floor Covering News

APRIL 18, 2022

By Megan Salzano-Birch—Las Vegas— Coverings 2022 was a showcase in innovative product design and immersive technology, which is thriving within the ceramic and stone category today despite obvious obstacles. We’ve had great traffic at the show,” said Micah Hand, director of market- ing and product management, Florida Tile. “I

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Floor Covering News

FEBRUARY 21, 2022

Shaw is maintaining its 2021 strategy of phased introductions to ensure it can offer the hallmark service on which it prides itself. Consumers will be drawn to this display from both the lighting and the breadth and depth of products.”. to $3.99, product only, depending on the style. Now, you have such beautiful products.”.

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Floor Covering News

JUNE 30, 2021

It’s no wonder resilient flooring suppliers came to play at TISE 2021, as the category garnered a jaw-dropping 20% gain in sales last year and doesn’t show any signs of stopping in 2021. As such, resilient flooring suppliers offered up a variety of stylish and technologically advanced product lines for attendees at this year’s event.

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Floor Covering News

AUGUST 12, 2021

Millennials are making a name for themselves in the flooring game, taking the lead on everything from marketing to retail ownership to product design. Some of the roles include accounting, logistics, product development, marketing, HR, sales and operations. director of sales, O’Krent Floors. CEO, Johnson Hardwood.

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Floor Covering News

MAY 17, 2023

Before joining Panariagroup USA, I held various executive roles in the industry, including sales and marketing, product development and operations. My top priority is to continue delivering high-quality products and services that exceed our customers’ expectations. Long-term plans?

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Floor Covering News

AUGUST 6, 2021

During that time, she was instrumental in the initial launch of several product lines and managed Mannington’s Surfaces presence for over eight years. She was—and continues to be—on the frontline of customer engagements, leveraging flooring industry knowledge with her sales skills. Penny Carnino. Carole Cross.

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Floor Covering News

APRIL 3, 2022

“The shows that have staged in the first quarter that are in the construction and building industry have had a real excitement and energy about them,” Jennifer Hoff, president of Taffy Event Strategies, the event planning company for Coverings, told FCNews. People are back to doing business; they are networking,” Hoff added.

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Floor Covering News

AUGUST 23, 2021

Carrollton, Texas— LM Flooring has announced its largest product launch in the brand’s 20-year history with four new collections as well as extensions to four of its most popular lines, totaling 55 new SKUs launching in the fall. The Reserve and The Glenn offer the same colors and proprietary reactive staining techniques.

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Floor Covering News

FEBRUARY 19, 2021

While Indusparquet has been producing hardwood for 50 years, its products really landed along these shores back in 2006, when it was the major supplier to BR-111, the company that created the demand for exotic species such as Brazilian cherry. sales and marketing. But 100% of the solid products they sold were made by us—everything.

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Floor Covering News

JUNE 26, 2023

“From the standing-room -only educational programming to the thousands of innovative product launches, events and activations, this year’s edition underscored that NeoCon is a powerful platform and community hub that is essential to the industry’s ecosystem,” Morton told Floor Covering News. I think design follows that. And performance.

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Floor Covering News

MAY 16, 2023

He has helped push the industry toward greater innovative advancements that made products better. The technologies that we have licensed throughout the years have helped manufacturers produce flooring products that are more durable, longer lasting and require less maintenance than traditional materials.

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Floor Covering News

MAY 15, 2023

FCNews rounded up scores of retailers from around the country to get their advice and strategies on a host of topics—customer service, merchandising, marketing and promotion and hiring, training and recruiting. We want customers to love the style and design of the products. And then we will discuss price and performance.”

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Floor Covering News

JULY 14, 2022

R esidential carpet sales grew an impressive 17.2% Consumers crave premium style and design in a quality product they can invest in and live on for years to come,” said Natalie Cady, director of premium brands residential channel strategy for Shaw Floors. in Q1 2022. Home values rising.

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Floor Covering News

FEBRUARY 9, 2022

By Reginald Tucker—“Offering great products that translate at the point of sale in the right way so RSAs can understand what we’re trying to drive home to the consumer.” That’s how Zack Zehner, president of Mannington’s Residential business , describes the company’s approach to product development and design.

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Floor Covering News

SEPTEMBER 20, 2021

These features include educational insights, new and staple hardwood products and a spotlight featuring one of the Coalition’s members. Despite the intense competition from alternative hard surfaces, wood flooring still ranks high among the most aspirational flooring products on the market today. DID YOU KNOW. SELLING TIPS.

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Survey Sales Products Flooring 75

Floor Covering News

FEBRUARY 15, 2022

The awards program, now in its 11th year, has become the benchmark for new product excellence and booth design at the industry’s premier trade show. The winners, announced on the show floor, are as follows: Innovation: AHF Products. AHF Products. And that bodes well for retail sales associates and consumers alike.

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Floor Covering News

FEBRUARY 10, 2020

From the abundance of news products, tools and merchandisers on the show floor—to the bevy of educational sessions in the meeting rooms—there were more than enough enticements to get retailers to make the trip. “The Exhibitors’ spaces were packed with opportunities to demo and touch and feel products.

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Floor Covering News

JUNE 8, 2021

That’s how AHF Products is positioning tmbr , the latest offering in its growing portfolio of hardwood flooring brands. This launch allows us to tap into the millennials, who buy and think differently,” said Brian Carson, president and CEO of AHF Products. Millennials are not just an influential group; they are also growing in numbers.

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Floor Covering News

AUGUST 27, 2021

T oday, consumers want to know where a brand’s products are coming from and how they’re produced; they’re interested in sustainable business practices. Armstrong Flooring is boldly walking into the future with a revitalized brand, an optimized collection of flooring products and adaptive solutions for its customers.

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Floor Covering News

JUNE 29, 2021

Patrick Warren, vice president of residential sales, put it in perspective: “When you’re shopping within the 2.0 Now, I know to look at the product back here on the display.’ Everything is color coded in here so they see what comes together.”. For instance, one fixture in the showroom features mainly high-margin products.

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