Floor Covering News

SEPTEMBER 3, 2020

Ceramic tile is by far one of the most design savvy, alluring categories in the industry. Yet, some retailers struggle with the sale. One of MSI’s retail partners, Yates Flooring in Lubbock, Texas, features tile prominently and uses a key strategy of grouping color and material to help make the sale.

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Floor Covering News

MARCH 21, 2024

—Mercury Mosaics, the female-founded maker of sustainable, handcrafted ceramic tiles , has expanded its leadership team with the appointments of Sarah Lien as chief marketing officer, Emma Remer as product manager and Emily Awaijane as sales and business development director. “I

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Floor Covering News

MARCH 17, 2023

L a s V ega s —The 2023 International Surface Event highlighted the vigor with which the flooring industry is facing today. Flooring software technology providers were among those ready to support the industry’s vitality and growing needs in 2023. Alex Aya, vice president, Comp-U-Floo told Floor Covering News. “All

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Floor Covering News

APRIL 18, 2024

Suppliers are making it easy for consumers to mix and match their styles, too, with new technology and design-forward products meant to flow from one surface to another. Suppliers are making it easy for consumers to mix and match their styles, too, with new technology and design-forward products meant to flow from one surface to another.

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Floor Covering News

JULY 5, 2023

Every two weeks, FCNews seeks out flooring retailers across the country to offer their advice on hot topics of the day. This week we asked: How were business sales in the first half? This strategy is helping us find and earn the business we need to continue to grow.” appeared first on Floor Covering News.

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Floor Covering News

SEPTEMBER 15, 2021

HAMONT, Belgium— i4F, a group of companies providing patents and technologies to the flooring industry , settled a potential civil action lawsuit served on U.S. i4F said it continues to safeguard licensees, patents and technologies around the world by implementing a patent strategy. distributor Happy Feet International.

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Floor Covering News

APRIL 17, 2024

This includes: communicating directly with past clients (your house list); marketing to generate referrals; creating referral partnerships with aligned businesses (realtors, designers, re- modelers, etc.); Dealer X (featured in my last column) got her Tier 1 strategies implemented first. The sale was usually a foregone conclusion.

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Floor Covering News

OCTOBER 11, 2022

Sales productivity—the time your team spends selling—has decreased. In this article, you’ll learn the ins and outs of sales productivity. That includes tips to increase the time your sales reps have to spend selling. What is sales productivity. Why should sales productivity be measured? The solution is two-pronged.

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Floor Covering News

OCTOBER 11, 2022

Sales productivity—the time your team spends selling—has decreased. In this article, you’ll learn the ins and outs of sales productivity. That includes tips to increase the time your sales reps have to spend selling. What is sales productivity. Why should sales productivity be measured? The solution is two-pronged.

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Floor Covering News

FEBRUARY 7, 2022

According to their son, Raj Shah, president, it’s in the company’s DNA to continuously find ways to engineer methodologies in logistics, product innovation and merchandising and marketing strategies to make flooring and countertops more affordable and accessible to the consumer without sacrificing manufacturer or retailer profitability.

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Floor Covering News

AUGUST 6, 2021

While the flooring industry has been a “man’s world” for decades, women are rising in the ranks and accomplishing incredible things that have helped move the industry forward. Cheryl Acierno has been engaged in the floor covering industry for her entire career, owning Acierno & Company for the past 21 years. Cheryl Acierno.

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Floor Covering News

OCTOBER 21, 2020

Los Angeles—Emser Tile has named Suzanne Zurfluh as the company’s new director of design and trend. With two decades of experience in design and marketing luxury products, Zurfluh will enhance Emser’s strategy and broaden its position in product development and trend forecasting, the company said.

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Floor Covering News

MARCH 21, 2022

Flooring retailers, Strahil Chernev and Sharon Cherneva, traveled nearly 5,000 miles from Fairbanks, Alaska, to attend the Alliance Flooring convention. Orlando—As Alliance Flooring celebrated its 25-year history here last week, it was hard not to focus on the group’s bright future. So, they opened their own store.

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Floor Covering News

JUNE 30, 2021

By Megan Salzano Las Vegas—While the show floor at the 2021 edition of the International Surface Event (TISE) may not have been as chock-full of flooring suppliers as we’re used to, there certainly was no lack of innovation in the space. Following are four trends in resilient flooring that stood out. Rigid core reigns.

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Floor Covering News

APRIL 10, 2024

“Over the past decade, the Rock Stars program has become a Coverings cornerstone, commemorating the innovative spirit and remarkable achievements of emerging tile and stone leaders,” said Jenn Heinold, president of Taffy Event Strategies, the show management company for Coverings.

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Floor Covering News

MARCH 27, 2023

However, making the sale can sometimes be laborious for the retail sales associate. With that in mind, tile suppliers are touting new-and-improved merchandising concepts designed to support the sale. The ultimate goal is to equip our retail partners for success with our products and increase their sales.

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Floor Covering News

APRIL 29, 2024

So what’s a brand to do once it solidifies its place as one of the top design firms in the industry? Partner with one of the most recognizable faces in design to highlight that prowess—and bring numerous advantages to its retail partners—of course. He’s an icon in the design and home renovation space—and just a really good guy.

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Floor Covering News

APRIL 18, 2022

By Megan Salzano-Birch—Las Vegas— Coverings 2022 was a showcase in innovative product design and immersive technology, which is thriving within the ceramic and stone category today despite obvious obstacles. Coverings 2022 saw 750 exhibitors and more than 30 countries represented on the show floor.

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Floor Covering News

FEBRUARY 21, 2022

By Steven Feldman—Dallas—Shaw Industries heads into 2022 with a series of targeted introductions designed to line retailers’ pockets across its three signature brands: Shaw Floors , COREtec and Anderson Tuftex. It was replaced by the Pet Perfect platform, which is now being introduced in Shaw Floors.

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Floor Covering News

AUGUST 25, 2020

While the LVT category and its SPC/rigid core subsegments continue to dominate the flooring market at the expense of other products, flooring retailers would be remiss to abandon carpet, laminate and sheet vinyl as viable revenue opportunities. There is no better flooring for warmth and comfort. Minimize your showroom.

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Floor Covering News

SEPTEMBER 13, 2022

—Virginia Tile Company has appointed Dana Kropke as the new vice president of commercial and national account sales. As part of her responsibilities, Kropke will oversee the development and execution of sales strategies for new and existing, multi-regional commercial and national strategic markets, products and channels.

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Floor Covering News

MARCH 21, 2023

This represents a major investment in the company’s growth strategy. “The new facility allows us to deliver every solution for all customers’ tile needs, and positions us for continued growth in years ahead,” said Mike Ward, Portobello America’s vice president of sales.

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Floor Covering News

DECEMBER 5, 2022

TDG is upping the ante on its digital strategy for 2023 by partner with several technology providers, like Broadlume. Broadlume – A digital program provides aligned retail dealers access to more consumers and a robust digital-to-physical shopping experience proven to increase lead generation, sales and customer satisfaction.

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Floor Covering News

AUGUST 22, 2022

Mohawk’s SolidTech plus resilient flooring line features several signature innovations, including RealPlank Technology and CleanProtect. As a result, the resilient flooring category registered a staggering $8.426 billion (not including rubber) in sales in 2021 —an industry-leading 30.3%

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Floor Covering News

OCTOBER 14, 2021

Julie Eno (center) shows off one of the Gold category awards Armstrong Flooring won at NeoCon. Instead, NeoCon was moved to early October, and while some top-tier flooring companies pulled out ahead of the show, citing pandemic concerns, those who did attend took advantage of greater interaction with members of the A&D community.

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Floor Covering News

MAY 2, 2023

Emser Tile currently operates 78 branch locations around the country that are designed to service flooring dealers and their clients as needed. For those who can tackle the category at the retail level, benefits abound—higher profit margins and ticket sales as well as forging a reputation for style and design, to name a few.

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Floor Covering News

JUNE 13, 2022

D espite all the challenges facing the commercial contract market today—the residual effects of the pandemic, sky-high inflation, ongoing supply chain challenges and the war in Ukraine—key end-use sectors for commercial flooring are showing signs of recovery, stimulating hope that market conditions will improve in the second half of 2022.

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Floor Covering News

JANUARY 19, 2023

(Last in a four-part series ) In this installment I’m continuing with strategies to help you weather a recession or market downturn. Having a virtual receptionist to either answer all your phone calls or take overflow calls can result in more sales and better customer service. Graphic design. Bookkeeping. Or it should be.

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Floor Covering News

SEPTEMBER 26, 2023

Spartan Surfaces will have exclusive distribution for the full line of Parterre luxury vinyl flooring products. Parterre has serviced the commercial flooring market for over 30 years. Spartan Surfaces, a subsidiary of Floor & Decor , is a specialty flooring supplier headquartered in Bel Air, Md.,

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Floor Covering News

MARCH 29, 2024

—It has been billed as “the Surfaces of the Northeast,” and for many retailers located in New England, upstate New York and parts of Pennsylvania, NRF Distributors’ New England Flooring Market (NEFM) is indeed their signature flooring event of the season. echoing a refrain shared by many of his fellow retailers.

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Floor Covering News

JUNE 15, 2022

Two years later, COD was held here without that uncertainty as the company’s top sales associates from 2020 and 2021 were acknowledged. So we need to take off our sales hat and put on our solution provider hat. It’s our responsibility as senior sales leaders to go out and teach the new people coming in. All of us do that well.

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Floor Covering News

APRIL 25, 2023

And only those with superior skills will be able to survive against local big boxes who leverage their national advertising and buying power to feed on consumers’ appetites for low-cost flooring. Zeigler Sons Floor Covering, Hanover, Pa., told Floor Covering News. “To To try to take them head-on is a mistake.” pointed out. “We

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Floor Covering News

DECEMBER 4, 2023

T he intense level of competition in the waterproof flooring segment —particularly the LVP/SPC/rigid core category—has resulted in aggressive pricing strategies to build market share. Lutea offers a wealth of design options and serene colors in wide planks to create a foundation for a luxuriously well-styled home.

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Floor Covering News

NOVEMBER 30, 2023

Decocer’s ceramic library offers a wide range of options in terms of color, finish, shape, format and design. However, according to Verónica Obrero, general sales manager, the company has made a “great investment in capacity” to increase sales in the US. In five years’ time, company executives intend to grow the U.S.

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Floor Covering News

OCTOBER 19, 2022

However, making these distinctions for the consumer should be high on the list of services flooring dealers offer their customers—a service that can make or break any installation. Sterling Carpet & Flooring. Sterling Carpet & Flooring. That’s where our great sales associates step in and guide them through the options.

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Floor Covering News

JANUARY 3, 2023

FCNews has announced the winners of its second annual FCNnovation Awards —a program designed to recognize and showcase some of the most innovative new products and technologies unveiled in the current year. Premier Flooring Center. Välinge’s premium rigid core floor is a game changer in rigid core flooring. True Grout.

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Floor Covering News

MAY 1, 2023

.— Coverings 2023, the tile industry’s premier North American trade show, took place here last month, April 18-21, to resounding industry excitement and palpable energy across the show floor. Heinold agreed it wasn’t just about the numbers but the vibrant energy being felt throughout the show floor. “As We’re thrilled with the turnout.”

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