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Louisville Tile promotes Tammy Henry

Floor Covering News

—Louisville Tile, a distributor of ceramic tile and related products, has promoted Tammy Henry to national director of architectural and design (A&D) sales. Her journey began in the showroom, where her design skills and natural talent for sales quickly became evident.

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TISE 2024: Bold design takes tile to the next level

Floor Covering News

I think the vibe is very good,” said Patrick Warren, vice president, residential sales, dealer & showrooms, Daltile. What’s more, the new line is designed for outdoor and wet areas. “It’s perfect for wayfinding or illuminating around a pool,” said Kathy Green, director of brand strategy and communications. “It

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Ceramic: In-store elements help secure the sale

Floor Covering News

Ceramic tile is by far one of the most design savvy, alluring categories in the industry. Yet, some retailers struggle with the sale. One of MSI’s retail partners, Yates Flooring in Lubbock, Texas, features tile prominently and uses a key strategy of grouping color and material to help make the sale. By Megan Salzano.

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Mercury Mosaics strengthens team new leadership

Floor Covering News

—Mercury Mosaics, the female-founded maker of sustainable, handcrafted ceramic tiles , has expanded its leadership team with the appointments of Sarah Lien as chief marketing officer, Emma Remer as product manager and Emily Awaijane as sales and business development director. “I

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Retailers React: How were business sales in the first half?

Floor Covering News

This week we asked: How were business sales in the first half? We continue to advertise at the same pace as years past and are even more focused on aggressive and highly promotional advertising designed to create urgency and drive traffic. This strategy is helping us find and earn the business we need to continue to grow.”

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Ceramic: Differentiation via versatility

Floor Covering News

Suppliers are making it easy for consumers to mix and match their styles, too, with new technology and design-forward products meant to flow from one surface to another. Outdoor tile is seeing a rapid increase in popularity,” explained Phil Graves, director of sales, Dal-Tile. “A

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i4F enforces patent strategy

Floor Covering News

i4F said it discovered the unlicensed products as part of its enforcement program designed to ensure all technologies and those it represents on behalf of its partners are not infringed upon or used without the appropriate license agreement. The post i4F enforces patent strategy appeared first on Floor Covering News.