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The A+ flooring products of 2023

Floor Covering News

In flooring, retailers hand out accolades for their top products. Ultimately, the product must resonate with the customer to truly garner A+ status. Crafted to be bold in beauty and design, this unique floor comes with all the benefits expected from the Original. “We It is generally 2.25

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Stats 2023: Laminate resurgence drives sales higher

Floor Covering News

laminate flooring category generated in late 2020 and throughout 2021 continued to positively impact segment sales in 2022. Floor Covering News research shows the U.S. laminate flooring market generated approximately $1.382 billion in sales last year at the first point of sale—an uptick of 6% over the year prior.

Sales 98
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Shaw Floors announces 2024 Phase I intros

Floor Covering News

Dalton—Shaw Floors, flagship residential brand of Shaw Industries , has announced its new 2024 Phase I soft surface and hard surface introductions. Innovation goes beyond just performance and durability with these new offerings,” said John Crews, vice president of carpet product design for Shaw. “In

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5 tips to overcoming sales objections

Floor Covering News

If you’ve worked in sales, you’ve probably heard all the typical objections: “It’s too expensive.” “I I saw the same product cheaper at the store down the street—can you match it?” Even responses like: “I’m just looking” or “Let me think about it” serve as a warning sign that you’re probably going to lose the sale.

Sales 98
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2021 CEU Awards presented at TISE 2022

Floor Covering News

Oberlin, Ohio—The 2021 CEU Awards were presented to participating members of the CEU Program at TISE in Las Vegas on Feb. The 2021 CEU Educator of the Year Award was presented to Stone Panels International LLC, a lightweight stone company located in Marble Falls, Texas.

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Waterproof flooring: Retailers share winning brands

Floor Covering News

T he tremendous excitement surrounding the waterproof flooring category has spurred an array of both natural and synthetic products—and even some innovative, water-resistant hybrid materials. Customers say they love the classic, coastal neutrals presented in the Longboards collection, now with new colors. Create Flooring.

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Merchandising: Five tips for better product presentation

Floor Covering News

O’Krent Floors employs a receptionist to greet arriving customers and keep them occupied in the event a salesperson is not immediately available. With the bevy of products from which to choose today, consumers can sometimes seem overwhelmed with options. said 80% of a dealer’s business comes from 20% of its product selections.