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Five tips on how to sell the right adhesive

Floor Covering News

Adhesives can be a tricky category, especially when it comes to a flooring sale. Luckily, adhesive manufacturers know just how to position their products to the benefit of the retail sales associate. Most retailers never get to the point of discussing sundry products that go along with the sale.

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Design Trends: The 2019 PANTONE Color of the Year

Architectural Ceramics

In 2016, PANTONE’s Color of the Year was Rose Quartz 13-1520. Learn more about how the PANTONE Color of the Year is selected, this year’s color: Living Coral, and how to incorporate it into your designed interior space (which we hope includes tile from Architectural Ceramics, of course).

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How to revive carpet, laminate, sheet vinyl sales

Floor Covering News

While the LVT category and its SPC/rigid core subsegments continue to dominate the flooring market at the expense of other products, flooring retailers would be remiss to abandon carpet, laminate and sheet vinyl as viable revenue opportunities. Jamie Welborn, VP of product management, Mohawk. Travis Bass, EVP of sales, Swiss Krono USA.

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Tidying Up: How to Clean Up Different Tile Types

Architectural Ceramics

Ceramic tile has a colorful history because of its global contributors, like delicate Delft blue and white tile from the Netherlands or bright and geometric tile from Morocco. Avoid harsh chemical-based products when cleaning the surface of these tiles. Want weekly updates about Architectural Ceramics and our product lines?

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How to Seal Cement Tile Grout

Granada Tile

Cement tiles are handmade artisan products renowned for their amazing array of design possibilities and unmatched durability when compared to other tiles. While cement and ceramic tiles can look very similar, they are very different products and need to be treated and maintained differently. Step 4: Grout the Tiles.

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How to elevate good salespeople to great

Floor Covering News

He or she seeks to better understand the customer’s needs and desires and will show products that meet her expectations. The best salespeople try to get at the heart of the customer’s wants and needs prior to taking her to a specific product or brand. What’s her time frame for getting this project done? What about your furniture?

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How to Use the Most Stylish Color of the Year: Black

Freshome Design & Architecture Magazine

We hope you like the products we recommend. Just so you are aware, Freshome may collect a share of sales from the links on this page. Similar to the little black dress, this color can be casual or elegant, depending on the accessories. Here are some of the trendiest ways to use the color in your next decorating project.

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