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Natural stone 101: Understanding the basics

Floor Covering News

Natural stone can be a hard product category for some retailers to get into. Not only does it require more knowledge on the part of the retail sales associate, but it also means successfully sharing that information with the consumer in a way that doesn’t turn them away from the category.

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The Natural Stone Institute announces 2023 award recipients

Floor Covering News

Oberlin, Ohio—The Natural Stone Institute (NSI) has named the winners of its three award programs for 2023. The Shahs soon realized that natural stone for residential and commercial usage had even higher market potential and redirected their efforts toward developing this sector of the industry.

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Natural Stone: Opportunity knocks as consumers hunker down

Floor Covering News

The recent boom in the housing market is a boon to the natural stone category. Industry has had its fair share of hardship this year, and flooring is no exception. The flooring industry in general, and the natural stone category in particular, is starting to reap the benefits of such activities.

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Tile of Spain Companies Celebrate Ceramic Excellence at the 40th Anniversary of CEVISAMA

Tile of Spain USA

Spain continues to lead production within the European Union, with over $432 million in domestic ceramic tile sales. With approximately 70% of all sales made abroad, Spain currently exports to 189 countries worldwide with a total export sales of more than $3.5

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Must-have product introductions of 2023

Floor Covering News

I nnovation is at the heart of product development for flooring manufacturers. Fortunately, this year’s “must-have” product introductions serve as a compilation of in-demand and innovative soft and hard surface flooring. Following is a sampling of some notable products from 2023, along with their key selling points.

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Ceramic: The pros and cons of natural stone

Floor Covering News

When it comes to natural stone, specialty retail has it tough. Not only is the product particularly unique, but it comes with a set of dos and don’ts consumers are often unaware of or afraid to deal with. However, natural stone has its advantages—i.e., Natural stone adds tremendous value when used strategically.

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Reid Kubesh appointed to NSI board of directors

Floor Covering News

Reid Kubesh Oberlin, Ohio—The Natural Stone Institute board of directors has appointed Reid Kubesh (Coldspring) to fill a vacancy left by Alexandra Niedbalski, who resigned her position after leaving the industry. Kubesh is vice president of sales for Coldspring in Cold Spring, Minn.