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Waterproof flooring: Retailers share winning brands

Floor Covering News

T he tremendous excitement surrounding the waterproof flooring category has spurred an array of both natural and synthetic products—and even some innovative, water-resistant hybrid materials. The products are also 100% waterproof, allowing for “whole home flooring” with authentic hardwood visuals in every room. Create Flooring.

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Five ways to turn a sale into a longstanding relationship

Floor Covering News

The sales industry is about two things: Trust and value. Here’s how to harness the power of both and develop lasting relationships with customers, via sales strategy. A strong sales strategy is critically important to any organization. Successful sales strategies accrue an invaluable asset: Client trust.

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Tarkett partners with FlorStar Sales

Floor Covering News

Solon, Ohio—Tarkett has entered a distribution partnership with FlorStar Sales, Inc. ” The post Tarkett partners with FlorStar Sales appeared first on Floor Covering News. “FlorStar is excited to partner with Tarkett,” said Scott Rozmus, president of FlorStar.

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Stats 2021: Commercial flooring market sees uptick

Floor Covering News

Preliminary FCNews research shows the commercial flooring market totaled $6.488 billion in sales in 2021, an uptick of 6% over 2020. Some major commercial flooring sectors, such as education, retail and healthcare, recovered faster than others, according to published reports. billion, according to FCNews research.

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Some Like It Hot: In-Floor Heating Options

Architectural Ceramics

Before the weather gets cold or you complete your next tile project, consider using in-floor heating as a way to keep your toes warm during these next few months. Because of our vendor partnerships with Laticrete and Schluter, AC offers multiple types of in-floor heating options. Strata Heat, is our in-stock, in-floor heating option.

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Latest wood floors run the wide/long gamut

Floor Covering News

Suppliers are investing in new technologies to make wood floors more durable and, yes, water resistant, to compete with the likes of SPC. I n the battle to reclaim market share from look-alike categories, hardwood suppliers are rolling out an array of new wood floors designed to pique the interest of retailers as well as consumers.

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Mapei, Mohawk Group headline sustainability summit

Floor Covering News

—Mapei Corporation and Mohawk Industries’ Daltile/Mohawk Group businesses have signed as headline sponsors of the Flooring Sustainability Summit , taking place here July 17-18. Mapei is proud to be a headline sponsor for the first Flooring Sustainability Summit,” said Brittany Storm, the company’s sustainability manager. “At