Floor Covering News

AUGUST 21, 2020

Dalton—The World Floor Covering Association (WFCA) and International Certified Flooring Installers Association (CFI) plan to co-host a two-part webinar series designed to help floor covering retailers and installers strengthen their team dynamics to create an unforgettable customer experience from sales through installation.

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Floor Covering News

OCTOBER 13, 2022

The bigger your sales and marketing teams get, the harder it is to align these efforts. Often called “smarketing,” sales and marketing alignment is critical to ensure that these departments are working in tandem to target the right customer base, create more conversions and drive more sales. Not sure how to get started?

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Floor Covering News

APRIL 29, 2020

Throughout the course professional sales techniques and tactics are taught. This course is designed to give salespeople the tools they need in order to increase sales and avoid customer false expectations and more. Throughout the course professional sales techniques and tactics are taught.

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Floor Covering News

JUNE 29, 2021

Vinnie Virga, president and CEO of Floors & More, conducted a role playing exercise with Ann Pollack, a new member. Las Vegas—When roughly 80% of the members of a retail buying group gener­ate double-digit increases in sales growth, it’s a feat worth noting. vice presi­dent of Floors & More. “At

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Floor Covering News

JUNE 21, 2021

She also provided substantial contributions to the version IV update to the iconic Dimension Stone Design Manual, NSI added. Stone has as much style as the clothes we wear—as the homes we build—as the architects can dream up in their beautiful designs,” Cohen said.

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Floor Covering News

APRIL 30, 2020

—Attendance at Schönox Social Distance Learning webinars, CEUs and live-cast demonstrations has far exceeded the original goals of the program leading to the expansion of the platform with more topics and scheduled events, the company said. The post Schönox distance learning program expands appeared first on Floor Covering News.

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Floor Covering News

MAY 14, 2020

Interface has debuted its Virtual Project Team, a curated set of Interface resources to support customers and building industry professionals at any stage of the flooring design and installation process or fully from concept to completion. Interface Virtual Project Team services include: Design Consultation.

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Floor Covering News

FEBRUARY 11, 2021

Eight major hardwood flooring manufacturers are charter members of the Real Wood Coalition, a pro­motional campaign that is launching this month in part­nership with Floor Covering News. The issue for them is that there can be twice as many profit dollars in a hardwood sale than other categories. That’s not all. Renovating.

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Floor Covering News

OCTOBER 26, 2020

Chicago—The North American Association of Flooring Covering Distributors (NAFCD) and the North American Building Material Distribution Association (NBMDA) said they have further strengthened their long-time partnership during the COVID-19 pandemic to bring forth resources and programs to meet the specific needs of the distribution channel.

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Floor Covering News

APRIL 23, 2020

Chicago—On June 1, NeoCon will launch NeoConnect 2020—a series of online resources, programming and events hosted on neocon.com and designed to virtually connect the NeoCon community. NeoCon has brought the commercial design industry together every June since 1969,” said Byron Morton, VP of sales for NeoCon.

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Floor Covering News

MAY 4, 2020

( Editor’s note: This is the second installment of FCNews’ recap of the National Wood Flooring Association’s inaugural Virtual Expo. Trends in wood flooring finishes and stains are increasingly trending toward lighter, cleaner tones. In the wood flooring industry, we typically follow fashion colors and styles.

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Floor Covering News

JUNE 3, 2021

The added resources are designed for retail partners to communicate with consumers about Shaw’s sustainable solutions. It focuses on five pillars: material, moisture, sound, air and clean—all underscored by a keen focus on design. Shaw designs products with both the planet and the human experience in mind.

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Floor Covering News

OCTOBER 19, 2020

FloorCon 2020 , billed as the industry’s first digital, interactive flooring summit, took place Oct. Over the two-day period, the digital show focused on providing flooring dealers with technology and knowledge necessary to thrive in today’s digital-first world—combined with the benefits and opportunities of a traditional trade show.

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Floor Covering News

JANUARY 12, 2021

Some of the major hardwood flooring manufacturers have announced the launch of the Real Wood Coalition in partnership with Floor Covering News. The goal of the group is to promote the sale of solid and engineered hardwood flooring. As the year progresses, webinars and videos will be part of the campaign.

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Floor Covering News

APRIL 13, 2021

By Megan Salzano As the most visual—and arguably most beautiful—social media platform, Instagram (IG) can play a major role in successfully selling flooring. IG is a powerhouse selling tool and can be used in myriad ways to help grow brand awareness, interact with your customer base and even make sales—if used correctly. LO-FI VIDEO.

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Onfloor Technology

DECEMBER 8, 2022

The flooring industry is competitive, and you need all the help you can get to stand out. If you want your flooring installation company to thrive and succeed, you must set yourself apart from competitors. Traditional advertising and marketing techniques are designed for businesses that sell to consumers.

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Floor Covering News

NOVEMBER 25, 2020

“When we think about the conversation around suburban and urban development, it’s really thinking about the extent the trends are on the curve, or if this is really a shift,” moderator Richard Gollis observed during NAHB’s recent The Future of Urban and Suburban Housing in the Wake of COVID-19 webinar.

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Floor Covering News

MAY 18, 2020

I began Flooring Success Systems in 2007, right before the worst financial collapse since the Great Depression. Most of the flooring dealers I worked with survived the recession, and some were even able to make significant growth during this time. Perform a design consultation via phone or Zoom to narrow down what they are looking for.

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