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AHF Products marks five-year anniversary

Floor Covering News

Las Vegas—To say that AHF Products has grown in a few short years would be a vast understatement. Once predominantly a company focused on solid hardwood, AHF has since evolved into a powerhouse supplier offering the full spectrum of hard surface products. We gave him a Bruce polo shirt, and he wore it on Christmas day. He was so proud.

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Five ways to turn a sale into a longstanding relationship

Floor Covering News

The sales industry is about two things: Trust and value. Here’s how to harness the power of both and develop lasting relationships with customers, via sales strategy. A strong sales strategy is critically important to any organization. Successful sales strategies accrue an invaluable asset: Client trust.

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Stats 2023: Tile flooring price increases buoy dollar sales

Floor Covering News

F or the second year running tile flooring experienced sales growth after its 2020 decline, which had been the category’s first decrease in several years. However, while dollar sales were up, much of that came from price increases and inflationary pressures. Volume experienced a slight decrease overall. billion square feet.

Sales 98
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Surfaces 2023: Resilient touts premium products, ease of doing business

Floor Covering News

We have back-to-back meetings, so we’re very excited about it. Now, visuals are back in fashion and suppliers unveiled resilient product lines that were dressed to impress. SLCC Flooring stormed onto the scene with new leadership and a ramped-up product assortment that taps into trending design in today’s market.

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Underlayment: Latest products offer the silent treatment

Floor Covering News

That’s where sound-reducing padding and acoustical underlayment products shine. These essential installation products not only reduce noise transfer from room-to-room but also from ceiling to the floor below in multi-family applications. Following is a sampling of the latest sound-reducing underlayments available today: Foam Products.

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Ceramic: In-store elements help secure the sale

Floor Covering News

Yet, some retailers struggle with the sale. Often the challenge is laid at the feet of industry shortcomings such as labor and product costs; however, there’s a much simpler explanation that once remedied could potentially boost the sales potential for flooring dealers big and small: in-store merchandising. Seeing is believing.

Sales 98
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Laticrete to showcase new product at Total Solutions Plus

Floor Covering News

Bringing our newest, most innovative products to Total Solutions Plus allows us to showcase how committed Laticrete is to building upon the legacy and values founded by Dr. Henry M. Rothberg and Lillian Rosenstock Rothberg,” said Ron Nash, senior vice president of sales and marketing at Laticrete. Products to be showcased.